Statewide Election Information Media Campaign EMERGENCY NOTICE

The State of Illinois is procuring an emergency statewide election information media campaign through the State Board of Elections. The campaign will include the development and coordination of radio and television spots in both English and Spanish languages to address election disinformation and provide information on voting by mail. The contractor, the Illinois Broadcasters Association, will be required to deliver a minimum of 7,121 radio messages and 1,800 television messages across the state. The campaign has an expected start date of August 30, 2021 and an estimated end date of October 31, 2020, with a total estimated cost of $325,000. The Illinois Broadcasters Association was selected due to their statewide partnerships with radio and television stations, which allows them to leverage member services at reduced rates, as well as their ability to provide non-commercial announcement capabilities that give the State Board of Elections flexibility in messaging and media placement.

This emergency contract has no set-aside designations or restrictions on the types of organizations that can respond. The justification for the selection of the Illinois Broadcasters Association is that they are the sole statewide organization with the required partnerships and capabilities to execute the campaign in the limited timeframe. There is no information provided on any incumbent vendors or current contractors, nor any existing infrastructure or technology that requires integration. The total estimated value of the contract is $325,000, to be funded through state appropriated funds.