Billboard Placement & Advertising Management at Gateway School

Creighton Elementary School District #14, located in Phoenix, Arizona, is seeking qualified firms or individuals to provide Billboard Placement and Advertising Management services for Gateway Elementary School. The procurement involves designing, permitting, constructing, and operating a single pole V-shaped billboard approximately 65-70 feet tall on the south edge of the school property. Key objectives include managing billboard advertising, generating revenue, installing wireless access points and security camera infrastructure, and developing a plan for potential District and community program advertising. The RFP (26-003-30) requires potential contractors to submit comprehensive proposals through the Bonfire portal by January 7, 2026, at 2:00 p.m. Arizona time, with questions due by December 30, 2025, at 5:00 p.m. Evaluation criteria will prioritize Method of Approach (30 points), Qualifications of the Offeror (30 points), Cost (20 points), Past Performance in the District (10 points), and Responsiveness to required documentation (10 points). The initial contract term runs from the award date through June 30, 2026, with options to renew for up to nineteen additional one-year terms.

The procurement encourages participation from Small Business Enterprises, Minority-Owned Firms, and Women's Business Enterprises (MWBE), with vendors required to submit supporting documentation for any claimed certifications. Advertising content is strictly regulated, prohibiting promotions of illegal substances, violence, discrimination, political candidates, religious organizations, charter schools, or any content deemed obscene or harmful to school operations. Vendors must comply with multiple federal and state requirements, including E-Verify, anti-collusion provisions, and federal debarment status verification. The revenue proposal must include a revenue share plan that reimburses the District's land use entitlement legal costs not to exceed $150,000, with clear identification of the percentage of revenue owed to the District. While specific budget ranges are not explicitly stated, the District reserves the right to conduct interviews, request site visits, and negotiate pricing with the most qualified firms. Contractors must provide references from at least three clients within the past five years and complete various compliance documents, including W-9 forms, non-collusion affidavits, and debarment certifications.