JAMRS Marketing Communications

The purpsoe of this amendment is to post Q & As that were inadvertently omitted..

Added: Jul 31, 2018 7:47 am The purpsoe of this amendment is to post Q&As that were inadvertently omitted.

The Defense Human Resources Activity (DHRA), on behalf of the Joint Advertising, Market Research and Studies (JAMRS) program of the Office of People Analytics (OPA), issues this solicitation using full and open procedures in accordance with (IAW) FAR Subpart 6.1, which will result in a contract award utilizing negotiated procedures IAW FAR Part 15.

CONTRACT TYPE: Single Award Firm Fixed Price (FFP), Indefinite Delivery Indefinite Delivery (IDIQ) Contract.

PERIOD OF PERFORMANCE: The anticipated period of performance is for a 5-year base period and one 1-year option period.

FUNDING: Funding to this action is not currently available. This action is being synopsized subject to the availability of funds IAW 52.232-18, Availability of Funds and 52.232-19, Availability of Funds for the Next Fiscal Year.

DESCRIPTION OF SUPPLIES/SERVICES: This requirement encompasses a full range of marketing, corporate branding and communications (including advertising, direct marketing, database marketing, interactive marketing, public relations, and planning/research) services that complements and supports each of the Military Services' (i.e. Army, Marine Corps, Navy, Air Force, Coast Guard, and their Active, Guard and Reserve components) recruiting and retention programs. The contractor shall provide all necessary personnel, management, materials, administrative and technical services to meet the requirements specified under individual task orders.

The JAMRS program supports the marketing, advertising and market-research needs of the Office of the Under Secretary of Defense for Personnel & Readiness (OUSD/P & R). JAMRS maintains the nation's largest database of recruitment-aged youth names and contact information. The largest operational programs run by JAMRS are the Recruitment and Survey Database, and Joint Leads systems.

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Added: Apr 26, 2018 3:10 pm Modified: Jul 06, 2018 5:39 pmTrack Changes

The Defense Human Resources Activity (DHRA), on behalf of the Joint Advertising, Market Research and Studies (JAMRS) program of the Office of People Analytics (OPA), issues this solicitation using full and open procedures in accordance with (IAW) FAR Subpart 6.1, which will result in a contract award utilizing negotiated procedures IAW FAR Part 15.

CONTRACT TYPE: Single Award Firm Fixed Price (FFP), Indefinite Delivery Indefinite Delivery (IDIQ) Contract.

PERIOD OF PERFORMANCE: The anticipated period of performance is for a 5-year base period and one 1-year option period.

FUNDING: Funding to this action is not currently available. This action is being synopsized subject to the availability of funds IAW 52.232-18, Availability of Funds and 52.232-19, Availability of Funds for the Next Fiscal Year.

DESCRIPTION OF SUPPLIES/SERVICES: This requirement encompasses a full range of marketing, corporate branding and communications (including advertising, direct marketing, database marketing, interactive marketing, public relations, and planning/research) services that complements and supports each of the Military Services' (i.e. Army, Marine Corps, Navy, Air Force, Coast Guard, and their Active, Guard and Reserve components) recruiting and retention programs. The contractor shall provide all necessary personnel, management, materials, administrative and technical services to meet the requirements specified under individual task orders.

The JAMRS program supports the marketing, advertising and market-research needs of the Office of the Under Secretary of Defense for Personnel & Readiness (OUSD/P&R). JAMRS maintains the nation's largest database of recruitment-aged youth names and contact information. The largest operational programs run by JAMRS are the Recruitment and Survey Database, and Joint Leads systems.

The Defense Human Resources Activity (DHRA), on behalf of the Joint Advertising, Market Research and Studies (JAMRS) program of the Office of People Analytics (OPA) intends to issue a solicitation using full and open procedures in accordance with (IAW) FAR Subpart 6.1, which will result in a contract award utilizing negotiated procedures IAW FAR Part 15.

CONTRACT TYPE: Single Award Firm Fixed Price (FFP) IDIQ Contract.

PERIOD OF PERFORMANCE: The anticipated period of performance is for a 5-year base period and one 12-month option period.

***DRAFT SOLICITATION: A DRAFT copy of the solicitation is provided as an attachment to this notice. Any questions regarding this draft shall be submitted electronically via email to Mr. Matthew Poole (matthew.c.poole.civ@mail.mil) and Mr. Ralph Neely (ralph.m.neely.civ@mail.mil) no later than 10:00AM Eastern on Fri Jun 22, 2018. The Government is currently in the process of finalizing this solicitation.***
SOLICITATION RELEASE: The Government anticipates release of the solicitation for this requirement via the Government Point of Entry (fedbizopps.com), IAW FAR Subpart 5.2, with an estimated contract award during the 1st quarter in Fiscal Year (FY) 2019.
ADMINISTRATIVE CHANGES SOLICITATION NUMBER: This requirement was previously synopsized on 21 August 2017 under solicitation number: JAMRS_Marketing. The solicitation number for this action was changed for administrative purposes only.

FUNDING: Funding to this action is not currently available. This action is being synopsized subject to the availability of funds IAW 52.232-18, Availability of Funds and 52.232-19, Availability of Funds for the Next Fiscal Year.

DESCRIPTION OF SUPPLIES/SERVICES: This requirement encompasses a full range of marketing, corporate branding and communications (including advertising, direct marketing, database marketing, interactive marketing, public relations, and planning/research) services that complements and supports each of the Military Services' (i.e. Army, Marine Corps, Navy, Air Force, Coast Guard, and their Active, Guard and Reserve components) recruiting and retention programs. The contractor shall provide all necessary personnel, management, materials, administrative and technical services to meet the requirements specified under individual task orders.
The JAMRS program supports the marketing, advertising and market-research needs of the Office of the Under Secretary of Defense for Personnel & Readiness (OUSD/P & R). JAMRS maintains the nation's largest database of recruitment-aged youth names and contact information. The largest operational programs run by JAMRS are the Recruitment and Survey Database, and Joint Leads systems.

.

Added: Apr 26, 2018 3:10 pm Modified: Jun 15, 2018 1:41 pmTrack Changes The Defense Human Resources Activity (DHRA), on behalf of the Joint Advertising, Market Research and Studies (JAMRS) program of the Office of People Analytics (OPA) intends to issue a solicitation using full and open procedures in accordance with (IAW) FAR Subpart 6.1, which will result in a contract award utilizing negotiated procedures IAW FAR Part 15.

CONTRACT TYPE: Single Award Firm Fixed Price (FFP) IDIQ Contract.

PERIOD OF PERFORMANCE: The anticipated period of performance is for a 5-year base period and one 12-month option period.

***DRAFT SOLICITATION: A DRAFT copy of the solicitation is provided as an attachment to this notice. Any questions regarding this draft shall be submitted electronically via email to Mr. Matthew Poole (matthew.c.poole.civ@mail.mil)  and Mr. Ralph Neely (ralph.m.neely.civ@mail.mil) no later than 10:00AM Eastern on Fri Jun 22, 2018. The Government is currently in the process of finalizing this solicitation.***

SOLICITATION RELEASE: The Government anticipates release of the solicitation for this requirement via the Government Point of Entry (fedbizopps.com), IAW FAR Subpart 5.2, with an estimated contract award during the 1st quarter in Fiscal Year (FY) 2019. 

ADMINISTRATIVE CHANGES SOLICITATION NUMBER: This requirement was previously synopsized on 21 August 2017 under solicitation number: JAMRS_Marketing. The solicitation number for this action was changed for administrative purposes only.

FUNDING: Funding to this action is not currently available. This action is being synopsized subject to the availability of funds IAW 52.232-18, Availability of Funds and 52.232-19, Availability of Funds for the Next Fiscal Year.

DESCRIPTION OF SUPPLIES/SERVICES: This requirement encompasses a full range of marketing, corporate branding and communications (including advertising, direct marketing, database marketing, interactive marketing, public relations, and planning/research) services that complements and supports each of the Military Services' (i.e. Army, Marine Corps, Navy, Air Force, Coast Guard, and their Active, Guard and Reserve components) recruiting and retention programs. The contractor shall provide all necessary personnel, management, materials, administrative and technical services to meet the requirements specified under individual task orders.

The JAMRS program supports the marketing, advertising and market-research needs of the Office of the Under Secretary of Defense for Personnel & Readiness (OUSD/P&R). JAMRS maintains the nation's largest database of recruitment-aged youth names and contact information. The largest operational programs run by JAMRS are the Recruitment and Survey Database, and Joint Leads systems.

The Defense Human Resources Activity (DHRA), on behalf of the Joint Advertising, Market Research and Studies (JAMRS) program of the Office of People Analytics (OPA) intends to issue a solicitation using full and open procedures in accordance with (IAW) FAR Subpart 6.1, which will result in a contract award utilizing negotiated procedures IAW FAR Part 15.

CONTRACT TYPE: Single Award Firm Fixed Price (FFP) Requirements Contract.

PERIOD OF PERFORMANCE: The anticipated period of performance is for (1) one year base period and five (5) one year option periods.

SOLICITATION RELEASE: The Government anticipates release of the solicitation for this requirement via the Government Point of Entry (fedbizopps.com), IAW FAR Subpart 5.2, on/about 31 May 2018, with an estimated contract award during the 1st quarter in Fiscal Year (FY) 2019.

ADMINISTRATIVE CHANGES SOLICITATION NUMBER: This requirement was previously synopsized on 21 August 2017 under solicitation number: JAMRS_Marketing. The solicitation number for this action was changed for administrative purposes only.

FUNDING: Funding to this action is not currently available. This action is being synopsized subject to the availability of funds IAW 52.232-18, Availability of Funds and 52.232-19, Availability of Funds for the Next Fiscal Year.

DESCRIPTION OF SUPPLIES/SERVICES: This requirement encompasses a full range of marketing, corporate branding and communications (including advertising, direct marketing, database marketing, interactive marketing, public relations, and planning/research) services that complements and supports each of the Military Services' (i.e. Army, Marine Corps, Navy, Air Force, Coast Guard, and their Active, Guard and Reserve components) recruiting and retention programs. The contractor shall provide all necessary personnel, management, materials, administrative and technical services to meet the requirements specified under individual task orders.
The JAMRS program supports the marketing, advertising and market-research needs of the Office of the Under Secretary of Defense for Personnel & Readiness (OUSD/P & R). JAMRS maintains the nation's largest database of recruitment-aged youth names and contact information. The largest operational programs run by JAMRS are the Recruitment and Survey Database, and Joint Leads systems.

.

Added: Apr 26, 2018 3:10 pm Modified: May 29, 2018 2:23 pmTrack Changes The Defense Human Resources Activity (DHRA), on behalf of the Joint Advertising, Market Research and Studies (JAMRS) program of the Office of People Analytics (OPA) intends to issue a solicitation using full and open procedures in accordance with (IAW) FAR Subpart 6.1, which will result in a contract award utilizing negotiated procedures IAW FAR Part 15.

CONTRACT TYPE: Single Award Firm Fixed Price (FFP) Requirements Contract.

PERIOD OF PERFORMANCE: The anticipated period of performance is for (1) one year base period and five (5) one year option periods.

SOLICITATION RELEASE: The Government anticipates release of the solicitation for this requirement via the Government Point of Entry (fedbizopps.com), IAW FAR Subpart 5.2, on/about 31 May 2018, with an estimated contract award during the 1st quarter in Fiscal Year (FY) 2019.

ADMINISTRATIVE CHANGES SOLICITATION NUMBER: This requirement was previously synopsized on 21 August 2017 under solicitation number: JAMRS_Marketing. The solicitation number for this action was changed for administrative purposes only.

FUNDING: Funding to this action is not currently available. This action is being synopsized subject to the availability of funds IAW 52.232-18, Availability of Funds and 52.232-19, Availability of Funds for the Next Fiscal Year.

DESCRIPTION OF SUPPLIES/SERVICES: This requirement encompasses a full range of marketing, corporate branding and communications (including advertising, direct marketing, database marketing, interactive marketing, public relations, and planning/research) services that complements and supports each of the Military Services' (i.e. Army, Marine Corps, Navy, Air Force, Coast Guard, and their Active, Guard and Reserve components) recruiting and retention programs. The contractor shall provide all necessary personnel, management, materials, administrative and technical services to meet the requirements specified under individual task orders.

The JAMRS program supports the marketing, advertising and market-research needs of the Office of the Under Secretary of Defense for Personnel & Readiness (OUSD/P&R). JAMRS maintains the nation's largest database of recruitment-aged youth names and contact information. The largest operational programs run by JAMRS are the Recruitment and Survey Database, and Joint Leads systems.

The Defense Human Resources Activity (DHRA), on behalf of the Joint Advertising, Market Research and Studies (JAMRS) program of the Office of People Analytics (OPA) intends to issue a solicitation using full and open procedures in accordance with (IAW) FAR Subpart 6.1, which will result in a contract award utilizing negotiated procedures IAW FAR Part 15.

CONTRACT TYPE: Single Award Firm Fixed Price (FFP) Requirements Contract.

PERIOD OF PERFORMANCE: The anticipated period of performance is for (1) one year base period and five (5) one year option periods.

SOLICITATION RELEASE: The Government anticipates release of the solicitation for this requirement via the Government Point of Entry (fedbizopps.com), IAW FAR Subpart 5.2, on/about 14 May 2018, with an estimated contract award during the 1st quarter in Fiscal Year (FY) 2019.

ADMINISTRATIVE CHANGES SOLICITATION NUMBER: This requirement was previously synopsized on 21 August 2017 under solicitation number: JAMRS_Marketing. The solicitation number for this action was changed for administrative purposes only.

FUNDING: Funding to this action is not currently available. This action is being synopsized subject to the availability of funds IAW 52.232-18, Availability of Funds and 52.232-19, Availability of Funds for the Next Fiscal Year.

DESCRIPTION OF SUPPLIES/SERVICES: This requirement encompasses a full range of marketing, corporate branding and communications (including advertising, direct marketing, database marketing, interactive marketing, public relations, and planning/research) services that complements and supports each of the Military Services' (i.e. Army, Marine Corps, Navy, Air Force, Coast Guard, and their Active, Guard and Reserve components) recruiting and retention programs. The contractor shall provide all necessary personnel, management, materials, administrative and technical services to meet the requirements specified under individual task orders.
The JAMRS program supports the marketing, advertising and market-research needs of the Office of the Under Secretary of Defense for Personnel & Readiness (OUSD/P & R). JAMRS maintains the nation's largest database of recruitment-aged youth names and contact information. The largest operational programs run by JAMRS are the Recruitment and Survey Database, and Joint Leads systems.

.

Added: Apr 26, 2018 3:10 pm The Defense Human Resources Activity (DHRA), on behalf of the Joint Advertising, Market Research and Studies (JAMRS) program of the Office of People Analytics (OPA) intends to issue a solicitation using full and open procedures in accordance with (IAW) FAR Subpart 6.1, which will result in a contract award utilizing negotiated procedures IAW FAR Part 15.

CONTRACT TYPE: Single Award Firm Fixed Price (FFP) Requirements Contract.

PERIOD OF PERFORMANCE: The anticipated period of performance is for (1) one year base period and five (5) one year option periods.

SOLICITATION RELEASE: The Government anticipates release of the solicitation for this requirement via the Government Point of Entry (fedbizopps.com), IAW FAR Subpart 5.2, on/about 14 May 2018, with an estimated contract award during the 1st quarter in Fiscal Year (FY) 2019.

ADMINISTRATIVE CHANGES SOLICITATION NUMBER: This requirement was previously synopsized on 21 August 2017 under solicitation number: JAMRS_Marketing. The solicitation number for this action was changed for administrative purposes only.

FUNDING: Funding to this action is not currently available. This action is being synopsized subject to the availability of funds IAW 52.232-18, Availability of Funds and 52.232-19, Availability of Funds for the Next Fiscal Year.

DESCRIPTION OF SUPPLIES/SERVICES: This requirement encompasses a full range of marketing, corporate branding and communications (including advertising, direct marketing, database marketing, interactive marketing, public relations, and planning/research) services that complements and supports each of the Military Services' (i.e. Army, Marine Corps, Navy, Air Force, Coast Guard, and their Active, Guard and Reserve components) recruiting and retention programs. The contractor shall provide all necessary personnel, management, materials, administrative and technical services to meet the requirements specified under individual task orders.

The JAMRS program supports the marketing, advertising and market-research needs of the Office of the Under Secretary of Defense for Personnel & Readiness (OUSD/P&R). JAMRS maintains the nation's largest database of recruitment-aged youth names and contact information. The largest operational programs run by JAMRS are the Recruitment and Survey Database, and Joint Leads systems.