ECSU 2024-201_Jun_9_25_solicitation_doc.pdf
PDF 15 KB Posted
- Attached to
- Digital Marketing Services
- Solicitation number
- ECSU 2024-201
- Issued by
- Tolland County, Connecticut
About this file
This document is a Request for Proposal (RFP) issued by Eastern Connecticut State University (ECSU) for Digital Marketing Services, solicitation number ECSU 2024-201. The university is seeking an established digital marketing and advertising agency to provide comprehensive services aimed at enhancing brand awareness and supporting admissions recruiting goals. The RFP was released on October 11, 2023, with proposals due by November 9, 2023, at 2:00 PM EST. A vendor Q&A period is scheduled from October 12, 2023, to October 30, 2023, allowing potential bidders to seek clarification. The scope of services includes strategy development, brand guidelines creation and enforcement, creative content production, project management, campaign execution, ad placement and monitoring, SEO, UX/UI site optimization, and analytics reporting.
The solicitation is open to all vendors and specifies Free On Board Destination delivery terms with vendor-specified payment terms. No specific estimated total value is provided, and the RFP has been designated as having no line items, suggesting a comprehensive service contract approach. The primary point of contact is Kate Rotella at ECSU, located in Willimantic, Connecticut. An Addendum 1 has been posted to the solicitation, though its specific contents are not detailed in the available documents. The procurement appears to be a straightforward request for a holistic digital marketing service contract without explicit set-aside designations or restrictions on respondent types.
View the file
Other files
Show all 39
On GovTribe
Work with this file
- Download the original file
- Contacts named in this file
- Similar government files
- Ask GovTribe AI about this file
Text version
Solicitation Number: ECSU 2024-201
Digital Marketing Services
Request for Proposal (RFP)
Eastern Connecticut State Univ.
October 11, 2023 - November 09, 2023
Page:2
General Header Information
This bid has no questions defined.
ECSU 2024-201
No. ECSU 2024-201 Title: Digital Marketing Services Start Date: October 11, 2023 at 7:00:00 AM EDT End Date: November 09, 2023 at 2:00:00 PM EST Vendor Q&A Start Date: October 12, 2023 at 7:15:00 AM EDT Vendor Q&A End Date: October 30, 2023 at 3:00:00 PM EDT Estimated Total Value:
Who can respond to this bid? : All Vendors Description: ADDENDUM 1 POSTED
The University seeks an established agency in the digital marketing/advertising space to provide comprehensive services to support its brand awareness and admissions recruiting goals. Services should include strategy development, development and enforcement of brand guidelines and best practices, creative content, project management, campaign execution, ad placement and monitoring, SEO and UX/UI site optimization, and analytics/reporting. Please see Scope for further information
Delivery Terms: Free On Board Destination Payment Terms: Vendor Specified Contact Information: Eastern Connecticut State Univ.
Kate Rotella 83 Windham Street Willimantic CT, 06226 United States Tel: 8604655148 Fax:
rotellac@easternct.edu
Contact Details: If you have any questions, please contact:
Kate Rotella 83 Windham Street Willimantic CT, 06226 United States Tel: 8604655148 Fax:
rotellac@easternct.edu
Selected Categories:
Page:3
Documents:
1. RFP Digital Marketing 2023 Final.pdf
ADDENDUM 1 POSTED.pdf
NotificationtoBidderspdf fill in.pdf
ADDENDUM 1 POSTED.pdf
Page:4
Item Specifications Solicitation has been designated as having no line items.
Page:5
File details come from the government source that posted it. Updated .