ECSU 2024-201_Dec_2_24_solicitation_doc.pdf
PDF 15 KB Posted
- Attached to
- Digital Marketing Services
- Solicitation number
- ECSU 2024-201
- Issued by
- Tolland County, Connecticut
About this file
This is a Request for Proposal (RFP) document from Eastern Connecticut State University (ECSU) seeking digital marketing services under solicitation number ECSU 2024-201. The RFP requests comprehensive digital marketing and advertising services to support the university's brand awareness and admissions recruiting goals, including strategy development, brand guidelines enforcement, creative content creation, project management, campaign execution, ad placement, monitoring, SEO, UX/UI site optimization, and analytics/reporting. The solicitation opened on October 11, 2023, at 7:00 AM EDT and closes on November 09, 2023, at 2:00 PM EST, with a vendor Q&A period running from October 12, 2023, to October 30, 2023.
The procurement terms specify Free On Board Destination delivery and vendor-specified payment terms. The solicitation is open to all vendors, with no specified set-asides or estimated total value provided. An Addendum 1 has been posted to the solicitation, though its specific contents are not detailed in the main document. The RFP includes no line item specifications and is accompanied by several supporting documents including the main RFP document, an addendum, and a notification to bidders form.
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Text version
Solicitation Number: ECSU 2024-201
Digital Marketing Services
Request for Proposal (RFP)
Eastern Connecticut State Univ.
October 11, 2023 - November 09, 2023
Page:2
General Header Information
This bid has no questions defined.
ECSU 2024-201
No. ECSU 2024-201 Title: Digital Marketing Services Start Date: October 11, 2023 at 7:00:00 AM EDT End Date: November 09, 2023 at 2:00:00 PM EST Vendor Q&A Start Date: October 12, 2023 at 7:15:00 AM EDT Vendor Q&A End Date: October 30, 2023 at 3:00:00 PM EDT Estimated Total Value:
Who can respond to this bid? : All Vendors Description: ADDENDUM 1 POSTED
The University seeks an established agency in the digital marketing/advertising space to provide comprehensive services to support its brand awareness and admissions recruiting goals. Services should include strategy development, development and enforcement of brand guidelines and best practices, creative content, project management, campaign execution, ad placement and monitoring, SEO and UX/UI site optimization, and analytics/reporting. Please see Scope for further information
Delivery Terms: Free On Board Destination Payment Terms: Vendor Specified Contact Information: Eastern Connecticut State Univ.
Kate Rotella 83 Windham Street Willimantic CT, 06226 United States Tel: 8604655148 Fax:
rotellac@easternct.edu
Contact Details: If you have any questions, please contact:
Kate Rotella 83 Windham Street Willimantic CT, 06226 United States Tel: 8604655148 Fax:
rotellac@easternct.edu
Selected Categories:
Page:3
Documents:
1. RFP Digital Marketing 2023 Final.pdf
ADDENDUM 1 POSTED.pdf
NotificationtoBidderspdf fill in.pdf
ADDENDUM 1 POSTED.pdf
Page:4
Item Specifications Solicitation has been designated as having no line items.
Page:5
File details come from the government source that posted it. Updated .