Award Document
190 KB Posted
- Attached to
- Media Buying and Advertising Services
- Solicitation number
- 99999-SPD0000202
- Issued by
- Georgia
About this file
This is a Notice of Award document issued by the State of Georgia Department of Administrative Services for a statewide Media Buying and Advertising Services contract. The solicitation (99999-SPD0000202) closed on August 16, 2021, at 3:00 PM, and the award was posted on December 27, 2021. The contract establishes statewide partnerships with qualified suppliers to provide comprehensive media buying and advertising services to authorized users throughout Georgia. Services encompass media placement across multiple channels including television, radio, print, outdoor advertising, online platforms (internet, social media such as Facebook and Twitter), and in-store point-of-purchase displays. Professional services include creative services, marketing services, support services, and community engagement. The solicitation included multiple addenda issued between July 13 and July 28, 2021, to clarify requirements and provide additional documentation, including Attachment O for creative task assignments.
Five suppliers received statewide contract awards with no set value: The Networked Planet, LLC; Jacob's Eye, LLC; Chandley Communications, Inc.; New Fitzco, LLC; and Odonnell Company. Three offerors were deemed non-responsive: Elevate Marketing, LLC; Focus Outdoor Advertising & Marketing, LLC; and National Cinemedia, LLC. Two offerors—Phase3 Media and Strategic Media Placement—were unsuccessful as they did not submit the highest scoring proposals. All awards are estimates only, as this is an open agency contract with multiple primary awardees. Protests must be submitted electronically to doas.protests@doas.ga.gov in accordance with the Georgia Procurement Manual. The issuing officer is Latrice Njee, reachable at 404-656-5452 or latrice.njee@doas.ga.gov.
Text of this file
NOTICE OF AWARD
Solicitation Title/Event Name: Media Buying and Advertising Services
Solicitation No/Event
ID: 99999-SPD0000202
Solicitation Close/ Event End Date: 08/16//2021 3:00pm
Notice of Award Posting Date:
12/27/2021
Issuing Officer:
Latrice Njee
Issuing Officer Contact Information: 404-656-5452; latrice.njee@doas.ga.gov
The State has awarded a contract to the successful offeror(s). Although the State will provide the reason(s) an offeror was not successful in accordance with Georgia law, please note that the reasons listed below beside the names of the unsuccessful offeror(s) should not be interpreted as an exhaustive list. NOTE: In the event any of the following is applicable, then all identified award amounts (if any) are estimates only: (1) this is an open agency contract and/or (2) the state entity has identified primary/secondary awardees. All protests must be submitted electronically via email at doas.protests@doas.ga.gov. Please reference the Georgia Procurement Manual for the supplier protest process updated August 2020: http://doas.ga.gov/state-purchasing/law-administrative-rules-and-policies
APPARENT SUCCESSFUL OFFEROR(S)
Award Amount
The Networked Planet, LLC Statewide Contract Award – No Set Value
Jacob's Eye, LLC Statewide Contract Award – No Set Value Chandley Communications, Inc. Statewide Contract Award – No Set Value
New Fitzco, LLC Statewide Contract Award – No Set Value Odonnell Company Statewide Contract Award – No Set Value
UNSUCCESSFUL OFFEROR(S)
REASONS
Elevate Marketing, LLC Non-Responsive Focus Outdoor Advertising & Marketing, LLC
Non-Responsive
National Cinemedia, LLC Non-Responsive Phase3 Media Not Highest Scoring Proposal (for RFP only)
Strategic Media Placement Not Highest Scoring Proposal (for RFP only)
Authorized Signature:
Revised: 1/4/21 SPD-AP005 mailto:latrice.njee@doas.ga.gov mailto:doas.protests@doas.ga.gov https://doas.ga.gov/state-purchasing/law-administrative-rules-and-policies https://doas.ga.gov/state-purchasing/law-administrative-rules-and-policies
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