ATTACHMENT 01 Budget Plan Worksheets.xlsx

This is a Budget Plan Worksheets document supporting the Hawaii Tourism Authority's Request for Proposals (RFP 27-01) for comprehensive destination brand marketing services for the Hawaiian Islands in North America major market areas. The RFP seeks a qualified contractor to deliver leisure travel marketing services across three primary regions: U.S. East, U.S. West, and Canada. The scope encompasses holistic tourism management aligned with community desires, economic goals, cultural values, natural resource preservation, and visitor industry needs. The budget worksheets provide the financial framework for evaluating proposals and allocating resources across the specified market areas and service deliverables required under this contract opportunity.

The budget plan worksheets establish the pricing structure and financial parameters for the North America marketing initiative. These worksheets serve as the baseline financial documents that bidders must reference when developing their cost proposals and budget allocations. The documents detail the expected expenditure categories, resource distribution across geographic markets, and funding allocation methodology that will guide contractor performance and HTA's budget management throughout the contract term. The worksheets function as essential planning tools for both the HTA and prospective contractors to ensure alignment on financial expectations and cost accountability for the destination brand marketing services to be delivered across the three North American major market areas.