08BMD0010 Sec M update.DOC

U.S. General Services Administration IUID Data Labels PWS

ITSS Solicitation # 5TS57070224

Contract GS05T08BMD0010

Section M

Evaluation Factors for Award M.1 Evaluation Introduction

The Government will evaluate offerors’ proposals using the following four steps to determine which firm will provide the greatest level of performance confidence and the best value to the government. The evaluation shall cover technical capability, past performance, and price. The evaluation will cover, and the award will be based upon, the proposal for the entire contract Period of Performance. An award will only obligate the Government to purchase the minimum required quantities, and not more than the ceiling quantities, stipulated in the contract.

If more than one proposal is submitted, i.e., alternate proposals, each proposal must stand on its own and will be evaluated separately. Alternate proposals may use some of the same or different technical capability, past performance, or pricing configurations used in the original proposal; however, ONLY the total price of each alternate proposal, as defined below, will be used in the best value determination.

M.2 Step 1 - Evaluation of Technical Capability Overall, the Government will base its evaluation on the degree to which the offerors describe, demonstrate and substantiate their capabilities.

RESOURCES: The Government will evaluate the management, manufacturing, systems deployment and maintenance, facility, material, and equipment resources that are available to the offeror for this project, whether in-house or subcontracted, to determine if the offeror has sufficient and appropriate resources to manage and perform the work. This evaluation will look at the competencies, skill, knowledge, and experience of the management and staff in relation to the attributes needed to execute this project. This will include familiarity with the IUID Data Label production and IUID Data Label data management processes associated with the Government’s requirement. The evaluation will look at the facilities and equipment to evaluate the degree to which these resources are capable of producing and handling the type, quantity, and production rate requirements of this project. Lastly, if an offeror proposes to use subcontractors to perform this requirement, the government will evaluate the offeror’s assurances that all subcontract agreements are, or will be, in place in sufficient time to perform this work. Scoring will reflect the level of confidence that the Government has in the offeror’s ability to perform.

IUID DATA LABELS: The Government will evaluate the degree to which the offer is flexible in its ability to provide product options (i.e., material, imprint, attachment, etc.) to meet a wide variety of labeling requirements.

IUID DATA LABEL PROCESS AND MANAGEMENT SYSTEM CAPABILITIES: The Government will evaluate the degree to which the offered IUID Data Label Process and Management System will meet the Government’s requirements, as set forth in the PWS, to furnish the IUID Data Label Processing and Management System Request Attributes (PWS paragraph 7.2.1), the IUID Data Label Processing and Management System Data Attributes (PWS paragraph 7.3.1), and the IUID Data Label Data Access and Report Generation (PWS paragraph 7.3.2).

If the proposed web-based IUID Data Label Process and Management System will not be available for use within 15 calendar days after contract award, the Government will evaluate the offeror’s Work Breakdown Structure or Timeline for implementation of a compliant web-based interface. What needs to be done to make the system compliant will be compared with the available resources. Specifically, the Government will review information supporting the achievability of the timeline goals to assess the probability that a fully functional system will be in place within six (6) months of contract award, as required by the PWS.

IUID DATA LABEL PROCESS AND MANAGEMENT SYSTEM USER INTERFACE: The Government will evaluate the IUID Data Label Process and Management System user interface in the areas enumerated in the “IUID Web Design & Usability Guide”, Attachment 3. If the proposed web-based interface will be different from the interface provided for evaluation, the offeror must clearly explain those differences.

PRODUCT SAMPLES: The Government will evaluate product samples to determine their degree of compliance with the IUID Data Label specification contained in the Performance Work Statement. The Government will evaluate at least one representative sample of each type of data label material from Template #4 and at least one representative sample of each type of data label material from Template #11 in all commercially available thicknesses spelled out in the Solicitation Section C, Paragraph 7.1.2, Table C-2.

DELIVERY CAPABILITY & SHIPPING STRATEGY: The Government will evaluate the offeror’s proposed delivery solution to determine the degree to which the contractor can meet the delivery expectations of the Government. Additionally, the Government will evaluate the degree to which supporting data substantiate the feasibility and realism of the proposed delivery solution. The Government will evaluate each offeror’s shipping strategy (1) to determine the degree to which the shipping methods can ensure on-time delivery of IUID Data Labels and (2) to determine how well shipping costs can be controlled and kept to a minimum.

QUANTITY DISCOUNT STRATEGY: The Government will evaluate each offeror’s Item Request Quantity Discount Strategy to determine the degree to which the strategy will save the Government money by making larger quantity label requests.

MINIMUM ORDER REQUEST SURCHARGE: The Government will evaluate each offeror’s Minimum Order Request Surcharge Strategy to determine the degree to which the application of the surcharge will result in higher order prices on small quantity orders.

PRICE ADJUSTMENT STRATEGY: The Government will evaluate each offeror’s Price Adjustment Strategy to determine the degree to which the strategy equitably represents the technical or business options being offered.

M.3 Step 2 - Evaluation of Past/Present Performance In this step the government will evaluate and score the Offeror’s past performance. To do this the government will review the past/present performance information submitted with the proposal. Also, the three client references will be contacted and asked to comment on the offeror’s product quality, product compliance with their requirement, delivery, technical support responsiveness, and ability to understand and correct problems. Additionally, the government retains the right to supplement any past/present performance information submitted as part of the proposal with information it may obtain from any other reliable source, including its own experience with the offeror or any proposed sub-contractor. Specifically, this includes the use of the Past Performance Information Retrieval System (PPIRS).

Note: Offerors can access their own information in PPIRS at: http://www.ppirs.gov/default.htm. First time users will need to register or update their profile in the Central Contractor Registration (CCR) web site at: http://www.ccr.gov/ to indicate a past performance Point of Contact and assign themselves a Marketing Partner Identification Number (MPIN), which is required to gain access to PPIRS.

If subcontractors are included in the proposal, three project references from each subcontractor must also be submitted and will be evaluated and scored.

The government evaluation will include—

· A review of the completeness of the past performance information provided.

· A determination as to the relevance of the past work to the current requirement, considering both type of work and how current the reference is.

· An analysis of the product quality, product compliance with a stated requirement, delivery, technical support responsiveness, and ability to understand and correct problems.

· Consideration of any other areas addressed in the Past Performance Questionnaire.

Per FAR 15.305(a)(2)(iv), offerors without a record of relevant past performance history or for whom information on past performance is not available will not be evaluated favorably or unfavorably on past performance.

When performing this evaluation, the Government reserves the right to disregard minor performance deficiencies, revealed during past performance reviews, that do not have a material impact on delivery or product performance.

Offerors who are otherwise eligible for an award but are determined to be ineligible only because of a negative past performance rating, will be given an opportunity to provide a clarification through an exchange with the Government, as provide in FAR 15.306(a)(1) and (b)(2), before the Contracting Officer makes a final “award” or “no award” decision.

M.4 Step 3 - Price/Rate

IUID DATA LABEL AND IUID DATA LABEL MANAGEMENT AND PROCESSING SERVICES PRICES:

For evaluation purposes, the Government will use the total price offered for IUID Data Labels when making its best value determination. The total price offered for IUID Data Labels will include: (1) the price of data labels, (2) the price of the processing and management service, (3) the price of the phone support, and (4) the price of all supporting and/or overhead costs associated with this product and its delivery. The total price shall be based on the estimated quantities set forth in the Schedule of Items and Prices (solicitation Attachment 1).

For evaluation purposes, the Government will NOT use (1) the estimated price of shipping*, or (2) the estimated price of travel.

*Note: The estimated price for shipping is the estimated amount that will be paid to a third party shipper or the estimated amount that the offeror will charge for self-shipping. In either case, shipping costs must be broken out separately prior to reimbursement by the Government, and will be subject to validation in accordance with the cost reimbursement provisions of the contract. If offerors propose self-shipping or include indirect charges on direct shipping costs, the Government will require extensive validation and financial audits to insure that these indirect charges are not also included in the overheads charged on the fixed price portions of this contract. This financial oversight will not be required if only third party shippers are used and only direct costs are billed for shipping. In the latter case, the Government will only require copies of shipping invoices to verify reimbursement requests.

The Government has provided a Schedule of Items / Services and Prices (see Attachment 1). Offerors shall use this schedule for submitting their list of items and prices. The configuration of this schedule represents the Government’s conception of item pricing. A quantity of one, for each Contract Line Item Number (CLIN), shall be used as the basis for proposal price comparison. The total price offered will be the total amount when all unit-of-one prices are summed. Only this total price amount will be used when performing the best value determination. This amount, used during the proposal evaluation, does not represent the contract ceiling.

NOTE: The Government reserves the right to normalize prices and calculate evaluated prices to ensure an equitable evaluation.

M.5 Step 4 - Offeror Ranking – Best Value Selection In this step the government will combine the technical capability score with the past performance score to arrive at an overall level of confidence score. Technical capability will be considered to be approximately twice as important as past performance in arriving at the level of confidence score. The level of confidence score will then be combined with the total price to arrive at the proposal offering the best value to the Government. The method for performing this evaluation will be explained.

The offer (A) with the lowest price will be considered first when making the best value determination. If the offer (A) with the lowest price does not also have the best level of confidence score, the Government will then proceed to the second lowest price offer (B), provided it (B) has a higher level of confidence score than offer (A). The Government will determine if the increase in the level of confidence score between these two offers is worth the increased price offered by (B). If not, the Government will proceed to the third lowest price offer (C) and perform the same analysis [comparing A to C]. This process will be repeated [A to D, A to E, etc.] with each offer until one is found whose level of confidence score outweighs the increase in price. If none are found, the vendor offering the lowest price will receive the contract award. If at any time an offer is found to have a level of confidence score worth more than the increase in price, the Government will continue the analysis in the same manner using the better valued offer in the equation (in place of A) to make the comparisons [e.g., B to C, B to D, etc.]. When making these comparisons, level of confidence will be considered significantly more important than price.

M.6 Award M.6.1 Type of Contract

The Government anticipates awarding a five year IDIQ (Indefinite Delivery / Indefinite Quantity) contract resulting from this solicitation.

M.6.2 Basis of Award

The Government intends to award an IDIQ contract to the firm that offers the best value to the government. The Government intends to evaluate offers and award a contract without discussions with offerors. Therefore, the offeror’s initial offer should contain the offeror’s best terms from a price and technical standpoint. However, the Government reserves the right to conduct discussions if later determined by the Contracting Officer to be necessary. The Government may reject any or all offers if such action is in the public interest; accept other than the lowest offer; and waive informalities and minor irregularities in offers received.

M.6.3 Award Format and Contents

The IDIQ contract resulting from this solicitation will be awarded electronically in the GSA ITSS system. Subsequent to the award of the contract, the Government will place funded Delivery Orders for IUID Data Labels. The Government warehouses, workshops, and offices will then request IUID Data Labels through the web-based interface (or initial interim alternate method), which the Contractor will produce, deliver, and bill against the designated funded delivery order until the ceiling price of that order is reached. The Government will only pay for IUID Data Labels that are requested, delivered, and accepted.

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