5-Attachment C Scoresheet FB26-34.xlsx

This is an RFP evaluation scoresheet for Solicitation #FB26-34, issued by the State of Utah Division of Purchasing through the Department of Cultural and Community Engagement, for America250 Utah Professional Communications Services. The vendor selected through this procurement will provide professional communications services for an 8-month contract term. The evaluation scoresheet establishes four scoreable technical criteria categories totaling 500 possible points: Strategic Communications Approach (35% weight, 175 points), Campaign Development (30% weight, 150 points), Stakeholder Coordination and Program Support (15% weight, 75 points), and Content Development and Communications (20% weight, 100 points). Proposals will be evaluated on a scale of 0 to 5, with 0 indicating failure to address requirements and 5 indicating excellence that exceeds all requirements. A minimum threshold of 375 points (75% of total technical points) is required for proposals to be deemed acceptable.

The procurement is structured as a qualifications-based selection process under Utah Procurement Code 63G-6a Part 15, with pricing explicitly excluded from proposal submissions. The highest-ranked vendor will be selected to enter negotiations for fair and reasonable compensation as determined through subsequent discussions. Should negotiations fail with the top-ranked firm, the state reserves the right to proceed with negotiations with the next highest-ranked vendor. The evaluation focuses on vendors' demonstrated experience in developing communications strategies aligned with America250 Utah goals, managing multi-channel campaigns across owned, earned, and paid media, coordinating with diverse stakeholders including state agencies and nonprofits, and producing communications assets such as toolkits and templates.