Mdarng recruiting & retention battalion requires the services of a contractor with experience providing marketing solutions for the army national guard to develop and execute a comprehensive marketing…

Ended Purchase Order Awarded Last action

Contract number
W912K623P0019
Awardee
Awarding agency
Obligated
$149,490

Award facts

Opportunity
Contract value 100% obligated
$149,490.00 Current and potential, with all options
Completion date 100% complete
  • Current, with exercised options
  • Potential, with all options
Contracting staff
Funding agency
Department of the Army Department of Defense
NAICS code
541810 Advertising Agencies
Set-aside
Total Small Business
Competition
Competed under SAP · 10 offers Simplified Acquisition
Pricing
Firm Fixed Price
Place of performance
Havre De Grace, MD 21078, USA
Legislative mandates

Award details come from SAM.gov/FPDS.

About this award

The Maryland Army National Guard (MDARNG) Recruiting & Retention Battalion awarded a $149,490 firm fixed price purchase order to Bluf Agency LLC of Havre De Grace, Maryland. The contract calls for the contractor to develop and execute a comprehensive marketing program to support MDARNG's recruitment and retention goals between August 2023 and February 2025. Key services to be provided under the contract include a branding and engagement campaign to generate qualified recruitment leads, a customized lead capture and nurturing solution, and support for MDARNG's marketing staff and recruiters. The solicitation sought a contractor with experience providing similar marketing solutions for the U.S. Army National Guard. The award has a total small business set aside designation.

Description

Mdarng recruiting & retention battalion requires the services of a contractor with experience providing marketing solutions for the army national guard to develop and execute a comprehensive marketing program.

Quick answers

Who was awarded contract W912K623P0019?

W912K623P0019 was awarded to Bluf Agency LLC by Maryland National Guard (Army National Guard) on August 30, 2023.

How much is contract W912K623P0019 worth?

The government has obligated $149,490 on W912K623P0019.

Which agency awarded contract W912K623P0019?

Maryland National Guard (Army National Guard) awarded W912K623P0019, with funding from Department of the Army (Department of Defense).

Was contract W912K623P0019 competed?

The extent of competition for W912K623P0019 was competed under sap. The government received 10 offers. It was set aside: Total Small Business.

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