Other direct cost - option year

Ended Awarded Last action

Contract number
0006
Awardee
Awarding agency
Obligated
$14,964,072

Award facts

Opportunity
Contract value 100% obligated
$14,964,072.00 Current and potential, with all options
Completion date 100% complete
Current and potential, with all options
Contracting staff
NAICS code
541830 Media Buying Agencies
Set-aside
No set-aside
Competition
Full and Open Competition · 1 offer Negotiated Proposal / Quote
Pricing
Firm Fixed Price
Place of performance
Arlington, VA 22204, USA

Award details come from SAM.gov/FPDS.

Transactions

Action Obligated Date
Funding Only Action 1 · Media placement - option year -$7,722
Original award $14,971,794

About this award

The federal contract award W9133L09D0001|0006 is a delivery order contract issued by the Readiness Center, a defense agency, to Laughlin, Marinaccio & Owens, Inc. (LMO Advertising). The contract has a ceiling value of $14,964,072.00 and a period of performance through December 31, 2014. LMO Advertising is an independent full service marketing communications firm that provides digital advertising, radio and TV announcements, public service announcements, paid advertising, and creative design services to support recruiting and retention initiatives for organizations including the Army National Guard. This contract is not set aside for a specific business type. LMO Advertising also holds a Multiple Award Schedule contract with the General Services Administration to provide advertising, marketing, and communications services to federal agencies.

Quick answers

Who was awarded contract 0006?

0006 was awarded to Laughlin, Marinaccio & Owens, Inc. by Readiness Center (Army National Guard) on June 29, 2012.

How much is contract 0006 worth?

The government has obligated $14,964,072 on 0006.

Is contract 0006 an order under another contract?

Yes. 0006 is a delivery order under W9133L09D0001, an indefinite delivery contract.

Was contract 0006 competed?

The extent of competition for 0006 was full and open competition. The government received 1 offer.

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