Media placement - option year
Ended Awarded Last action
- Contract number
- 0004
- Awardee
-
Laughlin, Marinaccio & Owens, Inc. UEI EG97KJLUM4E3
- Awarding agency
-
Readiness Center
Army National Guard, Department of Defense
- Obligated
- $14,653,573
Award facts
- Opportunity
-
- W9133L08R2010 Solicitation number
- Non-Commercial Sustaining Announcement (NCSA) Program Award Notice · Posted Aug 5, 2008
- Contract value 100% obligated
- $14,653,573.00 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Contracting staff
- NAICS code
- 541830 Media Buying Agencies
- Set-aside
- No set-aside
- Competition
- Full and Open Competition · 1 offer Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- Arlington, VA 22202, USA
Award details come from SAM.gov/FPDS.
About this award
This is a firm fixed price delivery order contract awarded by the U.S. Army National Guard Readiness Center (ARNG-RC) to Laughlin, Marinaccio & Owens, Inc. (LMO Advertising), a self-certified small disadvantaged business. The contract, valued at $14,653,573.00, is for media placement services to support ARNG-RC's recruiting and retention initiatives. LMO Advertising will provide digital advertising, radio and TV announcements, public service announcements, paid advertising, and creative design services. This contract is not set aside and has an ultimate completion date of December 31, 2011. LMO Advertising also holds a Multiple Award Schedule (MAS) contract with the General Services Administration (GSA) to provide advertising, marketing, and communications services to federal agencies.
Quick answers
Who was awarded contract 0004?
0004 was awarded to Laughlin, Marinaccio & Owens, Inc. by Readiness Center (Army National Guard) on February 24, 2011.
How much is contract 0004 worth?
The government has obligated $14,653,573 on 0004.
Is contract 0004 an order under another contract?
Yes. 0004 is a delivery order under W9133L09D0001, an indefinite delivery contract.
Was contract 0004 competed?
The extent of competition for 0004 was full and open competition. The government received 1 offer.
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