Nascar 2013 sponsorship

Ended Awarded Last action

Contract number
0080
Awardee
Awarding agency
Obligated
$29,962,425

Award facts

Opportunity
  • W9133L07R0004 Solicitation number
Contract value 100% obligated
$29,962,425.34 Current and potential, with all options
Completion date 100% complete
Current and potential, with all options
NAICS code
541810 Advertising Agencies
Set-aside
No set-aside
Competition
Full and Open Competition · 5 offers Negotiated Proposal / Quote
Pricing
Firm Fixed Price
Place of performance
Arlington, VA 22204, USA

Award details come from SAM.gov/FPDS.

Transactions

Action Obligated Date
Funding Only Action 2 · Additional funding-media placement $3,204,425
Funding Only Action 1 · Additional funding for clin 4002 $18,758,000
Original award $8,000,000

About this award

This is a delivery order contract awarded by the Army National Guard Readiness Center to Laughlin, Marinaccio & Owens, Inc. (LMO Advertising), a small disadvantaged business, for NASCAR 2013 sponsorship support. The firm fixed price contract has a ceiling value of $29,962,425.34 and a period of performance ending on November 29, 2013. LMO Advertising is an independent full service marketing communications firm that has also received other federal contracts to provide digital advertising, radio and TV announcements, public service announcements, paid advertising, and creative design services to support recruiting and retention initiatives for Army National Guard units. Additionally, LMO Advertising holds a General Services Administration (GSA) Multiple Award Schedule (MAS) contract for advertising, marketing, and communications services.

Quick answers

Who was awarded contract 0080?

0080 was awarded to Laughlin, Marinaccio & Owens, Inc. by Readiness Center (Army National Guard) on February 1, 2013.

How much is contract 0080 worth?

The government has obligated $29,962,425 on 0080.

Is contract 0080 an order under another contract?

Yes. 0080 is a delivery order under W9133L08D0100, an indefinite delivery contract.

Was contract 0080 competed?

The extent of competition for 0080 was full and open competition. The government received 5 offers.

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