Media placement
Ended Awarded Last action
- Contract number
- 0075
- Awardee
-
Laughlin, Marinaccio & Owens, Inc. UEI EG97KJLUM4E3
- Awarding agency
-
Readiness Center
Army National Guard, Department of Defense
- Obligated
- $9,999,999
Award facts
- Opportunity
-
- W9133L07R0004 Solicitation number
- Contract value 100% obligated
- $9,999,999.00 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Contracting staff
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition · 5 offers Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- Arlington, VA 22204, USA
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Funding Only Action | $0 | |
| Original award | $9,999,999 |
About this award
This federal contract award to Laughlin, Marinaccio & Owens, Inc. (LMO Advertising), an independent full-service marketing communications firm, is for media placement services. The contract, valued at $9,999,999.00, was awarded by the Readiness Center, a Defense agency, and is a Firm Fixed Price Delivery Order contract with a period of performance ending on March 26, 2013. The contract was not set aside for any specific business category. Under this contract, LMO Advertising will provide digital advertising, radio and TV announcements, public service announcements, paid advertising, and creative design services to support recruiting and retention initiatives for the Army National Guard. LMO Advertising also holds a Multiple Award Schedule (MAS) contract with the General Services Administration (GSA) that allows federal agencies to issue task orders, up to $4 million in total, for advertising, marketing, and communications services.
Quick answers
Who was awarded contract 0075?
0075 was awarded to Laughlin, Marinaccio & Owens, Inc. by Readiness Center (Army National Guard) on March 18, 2012.
How much is contract 0075 worth?
The government has obligated $9,999,999 on 0075.
Is contract 0075 an order under another contract?
Yes. 0075 is a delivery order under W9133L08D0100, an indefinite delivery contract.
Was contract 0075 competed?
The extent of competition for 0075 was full and open competition. The government received 5 offers.
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