Advertising services

Ended Awarded Last action

Contract number
0073
Awardee
Awarding agency
Obligated
$26,539,294

Award facts

Opportunity
  • W9133L07R0004 Solicitation number
Contract value 100% obligated
$26,539,294.38 Current and potential, with all options
Completion date 100% complete
Current and potential, with all options
Contracting staff
NAICS code
541810 Advertising Agencies
Set-aside
No set-aside
Competition
Full and Open Competition · 5 offers Negotiated Proposal / Quote
Pricing
Firm Fixed Price
Place of performance
Arlington, VA 22204, USA

Award details come from SAM.gov/FPDS.

Transactions

Action Obligated Date
Other Administrative Action 1 $0
Original award $26,539,294

About this award

The U.S. government awarded a firm fixed-price delivery order contract worth up to $26,539,294.38 to Laughlin, Marinaccio & Owens, Inc. (LMO Advertising), an independent full-service marketing communications firm, to provide advertising services. The contract, which has no set-aside designation, was awarded by the Readiness Center, a Defense agency, and has a period of performance through January 31, 2013. LMO Advertising, a small disadvantaged business, woman-owned small business, and for-profit organization, has previously received other federal contracts to support recruiting and retention initiatives for the Army National Guard as well as a separate $8.9 million contract with the Corporation for National and Community Service. Additionally, LMO Advertising holds a Multiple Award Schedule contract with the General Services Administration that allows federal agencies to issue task orders for advertising, marketing, and communications services.

Quick answers

Who was awarded contract 0073?

0073 was awarded to Laughlin, Marinaccio & Owens, Inc. by Readiness Center (Army National Guard) on February 1, 2012.

How much is contract 0073 worth?

The government has obligated $26,539,294 on 0073.

Is contract 0073 an order under another contract?

Yes. 0073 is a delivery order under W9133L08D0100, an indefinite delivery contract.

Was contract 0073 competed?

The extent of competition for 0073 was full and open competition. The government received 5 offers.

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