Advertising services

Ended Awarded Last action

Contract number
0060
Awardee
Awarding agency
Obligated
$1,281,072

Award facts

Opportunity
  • W9133L07R0004 Solicitation number
Contract value 100% obligated
$1,281,072.00 Current and potential, with all options
Completion date 100% complete
Current and potential, with all options
Contracting staff
NAICS code
541810 Advertising Agencies
Set-aside
No set-aside
Competition
Full and Open Competition · 5 offers Negotiated Proposal / Quote
Pricing
Firm Fixed Price
Place of performance
Arlington, VA 22204, USA

Award details come from SAM.gov/FPDS.

Transactions

Action Obligated Date
Other Administrative Action 2 · Odcs $0
Other Administrative Action 1 · Lead fulfillment $0
Original award $1,281,072

About this award

This is a $1,281,072 firm fixed price delivery order contract awarded by the National Guard Readiness Center (part of the Department of Defense) to Laughlin, Marinaccio & Owens, Inc. (LMO Advertising), an independent full service marketing communications firm. The contract is for advertising services, including digital advertising, radio/TV announcements, public service announcements, paid advertising, and creative design to support recruiting and retention initiatives for Army National Guard units. The contract is not set aside for any small business program. In addition to this award, LMO Advertising holds a Multiple Award Schedule (MAS) contract with the General Services Administration (GSA) for up to $4 million in advertising, marketing, and communications services, as well as an $8.9 million contract with the Corporation for National and Community Service's Office of Procurement Services for marketing services for AmeriCorps Seniors.

Quick answers

Who was awarded contract 0060?

0060 was awarded to Laughlin, Marinaccio & Owens, Inc. by Readiness Center (Army National Guard) on September 8, 2011.

How much is contract 0060 worth?

The government has obligated $1,281,072 on 0060.

Is contract 0060 an order under another contract?

Yes. 0060 is a delivery order under W9133L08D0100, an indefinite delivery contract.

Was contract 0060 competed?

The extent of competition for 0060 was full and open competition. The government received 5 offers.

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