Aemo UPF media
Ended Awarded Last action
- Contract number
- W9124D24F0368
- Awardee
-
DDB Chicago Inc. UEI ZYCVPMAU6MH8
- Awarding agency
-
MICC Fort Knox
Mission and Installation Contracting Command, Department of Defense
- Obligated
- $68,326,086
Award facts
- Opportunity
-
- U. S. Army Marketing and Advertising Program Solicitation · W9124D16R0046 · Posted Nov 3, 2016
- Contract value 100% obligated
- $68,326,085.55 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Contracting staff
- Funding agency
- Office of the Secretary Headquarters, Department of Defense
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Cost No Fee
- Place of performance
- Chicago, IL 60604, USA
- Legislative mandates
-
- Service Contract Act FAR subpart 22.10
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Supplemental Agreement for work within scope | $0 | |
| Funding Only Action | $521,966 | |
| Funding Only Action | $1,400,000 | |
| Funding Only Action | $3,014,658 | |
| Supplemental Agreement for work within scope | $3,800,000 | |
| Funding Only Action | $5,926,772 | |
| Change Order | $2,937,944 | |
| Original award | $50,724,746 |
About this award
This is a federal contract award from the Department of Defense (DOD) to DDB Chicago Inc., a large marketing and advertising agency. The $68,326,085.55 contract is for FY24 upfront and offset media services, specifically media planning, buying, and stewardship. The contract is a delivery order with a cost-no-fee pricing type and has an ultimate completion date of September 28, 2025. OMD, a subcontractor, will be responsible for purchasing and managing the allocated media. This contract is not set aside for small businesses. DDB Chicago Inc. is an experienced government contractor, having secured numerous high-value contracts from the U.S. Army's Office of the Secretary for marketing, communications, and public awareness campaigns.
Subawards
| Subcontractor | Amount | Awarded |
|---|---|---|
| Subcontractor not on record | $81,771,812 |
Quick answers
Who was awarded contract W9124D24F0368?
W9124D24F0368 was awarded to DDB Chicago Inc. by MICC Fort Knox (Mission and Installation Contracting Command) on September 25, 2024.
How much is contract W9124D24F0368 worth?
The government has obligated $68,326,086 on W9124D24F0368.
Which agency awarded contract W9124D24F0368?
MICC Fort Knox (Mission and Installation Contracting Command) awarded W9124D24F0368, with funding from Office of the Secretary (Headquarters).
Is contract W9124D24F0368 an order under another contract?
Yes. W9124D24F0368 is a delivery order under W9124D19D0001, an indefinite delivery contract.
Was contract W9124D24F0368 competed?
The extent of competition for W9124D24F0368 was full and open competition.
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