The scope includes agile project management, strategic services, operational modeling, creative development, creative production, creative execution, agile concept testing services, innovation results…
Ended Awarded Last action
- Contract number
- W9124D22F0198
- Awardee
-
DDB Chicago Inc. UEI ZYCVPMAU6MH8
- Awarding agency
-
MICC Fort Knox
Mission and Installation Contracting Command, Department of Defense
- Obligated
- $8,958,218
Award facts
- Opportunity
-
- U. S. Army Marketing and Advertising Program Solicitation · W9124D16R0046 · Posted Nov 3, 2016
- Contract value 100% obligated
- $8,958,218.17 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Contracting staff
- Funding agency
- Office of the Secretary Headquarters, Department of Defense
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Cost Plus Fixed Fee
- Place of performance
- Chicago, IL 60601, USA
- Legislative mandates
-
- Service Contract Act FAR subpart 22.10
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Supplemental Agreement for work within scope | -$33,512 | |
| Funding Only Action | $0 | |
| Supplemental Agreement for work within scope | $91,730 | |
| Other Administrative Action | $0 | |
| Supplemental Agreement for work within scope | $6,962,328 | |
| Funding Only Action | $937,672 | |
| Original award | $1,000,000 |
About this award
This is a federal contract award to DDB Chicago Inc., a large marketing and advertising agency, by the Office of the Secretary of the Department of the Army. The $8,958,218.17 cost-plus-fixed-fee delivery order contract covers a range of marketing and communications services, including agile project management, strategic services, operational modeling, creative development, production, and execution, as well as agile concept testing, innovation results briefs, and optimizations. The contract has a performance period through May 10, 2023 and does not utilize a small business set-aside. DDB Chicago Inc. frequently partners with subcontractors like OMD, Fleishman-Hillard, and Fors Marsh Group to provide these comprehensive marketing and communications services in support of Army recruitment, community engagement, and public awareness campaigns.
Description
The scope includes agile project management, strategic services, operational modeling, creative development, creative production, creative execution, agile concept testing services, innovation results brief services, and optimizations
Quick answers
Who was awarded contract W9124D22F0198?
W9124D22F0198 was awarded to DDB Chicago Inc. by MICC Fort Knox (Mission and Installation Contracting Command) on May 11, 2022.
How much is contract W9124D22F0198 worth?
The government has obligated $8,958,218 on W9124D22F0198.
Which agency awarded contract W9124D22F0198?
MICC Fort Knox (Mission and Installation Contracting Command) awarded W9124D22F0198, with funding from Office of the Secretary (Headquarters).
Is contract W9124D22F0198 an order under another contract?
Yes. W9124D22F0198 is a delivery order under W9124D19D0001, an indefinite delivery contract.
Was contract W9124D22F0198 competed?
The extent of competition for W9124D22F0198 was full and open competition.
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