Core operations
Ended Awarded Last action
- Contract number
- W9124D21F0378
- Awardee
-
DDB Chicago Inc. UEI ZYCVPMAU6MH8
- Awarding agency
-
MICC Fort Knox
Mission and Installation Contracting Command, Department of Defense
- Obligated
- $22,903,486
Award facts
- Opportunity
-
- U. S. Army Marketing and Advertising Program Solicitation · W9124D16R0046 · Posted Nov 3, 2016
- Contract value 100% obligated
- $22,958,485.60 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Contracting staff
- Funding agency
- Office of the Secretary Headquarters, Department of Defense
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- Chicago, IL 60601, USA
- Legislative mandates
-
- Service Contract Act FAR subpart 22.10
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Funding Only Action | $25,000 | |
| Supplemental Agreement for work within scope | $4,083,378 | |
| Funding Only Action | -$20,000 | |
| Other Administrative Action | $12,866,830 | |
| Funding Only Action | $3,121,712 | |
| Funding Only Action | $20,000 | |
| Original award | $2,806,566 |
About this award
This is a federal contract award to DDB Chicago Inc., a large marketing and advertising agency, by the U.S. Army's Office of the Secretary. The $22,958,485.60 firm fixed-price delivery order contract is for the provision of core operations support, including integrated marketing services such as creative development, media planning and buying, digital marketing, market research, brand management, public relations, and operational support. The contract is not associated with a set-aside program. DDB Chicago Inc. frequently collaborates with subcontractors like OMD, Fleishman-Hillard, and Fors Marsh Group to deliver specialized marketing solutions for the U.S. Army's recruitment, community engagement, and public awareness initiatives.
Quick answers
Who was awarded contract W9124D21F0378?
W9124D21F0378 was awarded to DDB Chicago Inc. by MICC Fort Knox (Mission and Installation Contracting Command) on July 1, 2021.
How much is contract W9124D21F0378 worth?
The government has obligated $22,903,486 on W9124D21F0378. Its current value, with exercised options, is $22,958,486.
Which agency awarded contract W9124D21F0378?
MICC Fort Knox (Mission and Installation Contracting Command) awarded W9124D21F0378, with funding from Office of the Secretary (Headquarters).
Is contract W9124D21F0378 an order under another contract?
Yes. W9124D21F0378 is a delivery order under W9124D19D0001, an indefinite delivery contract.
Was contract W9124D21F0378 competed?
The extent of competition for W9124D21F0378 was full and open competition.
On GovTribe
See this award's full record
- Every transaction and funding action
- The awardee's other awards and teaming partners
- Similar awards and recompete opportunities
- Ask GovTribe AI about this award