Local media for aemo, chicago, IL

Ended Awarded Last action

Contract number
W9124D21F0058
Awardee
Awarding agency
Obligated
$73,403,636

Award facts

Opportunity
Contract value 100% obligated
$73,403,635.92 Current and potential, with all options
Completion date 100% complete
Current and potential, with all options
Funding agency
Office of the Secretary Headquarters, Department of Defense
NAICS code
541810 Advertising Agencies
Set-aside
No set-aside
Competition
Full and Open Competition Negotiated Proposal / Quote
Pricing
Cost Plus Fixed Fee
Place of performance
Chicago, IL 60601, USA
Legislative mandates

Award details come from SAM.gov/FPDS.

Transactions

Action Obligated Date
Supplemental Agreement for work within scope P00010 · Local media closeout MOD $0
Supplemental Agreement for work within scope P00009 $309,000
Supplemental Agreement for work within scope P00008 · Local media -$1,671,000
Supplemental Agreement for work within scope P00007 · Local media additional funding and deobligations $3,476,777
Supplemental Agreement for work within scope P00006 · Local media $1,129,120
Supplemental Agreement for work within scope P00005 · FY21 local media task order. Adding the ARNG smsp requirement to the PWS. $292
Supplemental Agreement for work within scope P00004 · Local media $14,553,106
Funding Only Action P00003 · FY21 local media & advertising, incremental funding $14,605,172
Funding Only Action P00002 · Local media incremental funding $10,068,221
Supplemental Agreement for work within scope P00001 · Local media $14,000
Original award $30,918,948
Show all 11

About this award

This is a delivery order under contract number W9124D19D0001 awarded by the Office of the Secretary of the Army to DDB Chicago Inc., a large marketing and advertising agency, for local media services in support of the Army's Marketing and Engagement Office (AEMO) in Chicago, IL. The $73,403,635.92 cost-plus-fixed-fee contract does not utilize a small business set-aside. DDB Chicago Inc. frequently partners with subcontractors such as OMD, Fleishman-Hillard, and Fors Marsh Group to deliver integrated marketing, advertising, and communications services for the U.S. Army, including creative development, media planning and buying, digital marketing, and strategic communications. This contract award is part of the Army's broader efforts to support national and local recruitment, community engagement, and public awareness initiatives.

Quick answers

Who was awarded contract W9124D21F0058?

W9124D21F0058 was awarded to DDB Chicago Inc. by MICC Fort Knox (Mission and Installation Contracting Command) on December 2, 2020.

How much is contract W9124D21F0058 worth?

The government has obligated $73,403,636 on W9124D21F0058.

Which agency awarded contract W9124D21F0058?

MICC Fort Knox (Mission and Installation Contracting Command) awarded W9124D21F0058, with funding from Office of the Secretary (Headquarters).

Is contract W9124D21F0058 an order under another contract?

Yes. W9124D21F0058 is a delivery order under W9124D19D0001, an indefinite delivery contract.

Was contract W9124D21F0058 competed?

The extent of competition for W9124D21F0058 was full and open competition.

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