National media

Ended Awarded Last action

Contract number
W9124D21F0009
Awardee
Awarding agency
Obligated
$5,884,189

Award facts

Opportunity
Contract value 66% obligated
$8,954,773.93 Current and potential, with all options
Completion date 100% complete
Current and potential, with all options
Funding agency
Office of the Secretary Headquarters, Department of Defense
NAICS code
541810 Advertising Agencies
Set-aside
No set-aside
Competition
Full and Open Competition Negotiated Proposal / Quote
Pricing
Cost Plus Fixed Fee
Place of performance
Chicago, IL 60601, USA
Legislative mandates

Award details come from SAM.gov/FPDS.

Transactions

Action Obligated Date
Funding Only Action P00003 -$27,693
Supplemental Agreement for work within scope P00002 -$3,042,893
Funding Only Action P00001 $0
Original award $8,954,774

About this award

This is a federal contract award to DDB Chicago Inc., a large marketing and advertising agency based in Chicago, Illinois. The contract, valued at $8,954,773.93, is a cost-plus-fixed-fee delivery order awarded by the Office of the Secretary of the U.S. Army. The contract provides a range of integrated marketing services to support the Army's recruitment, community engagement, and public awareness initiatives, including creative development, media planning and buying, digital marketing, market research, brand management, public relations, and operational support. DDB Chicago Inc. frequently collaborates with an extensive network of subcontractors to deliver specialized services across various marketing disciplines. The contract is not associated with a small business set-aside program.

Quick answers

Who was awarded contract W9124D21F0009?

W9124D21F0009 was awarded to DDB Chicago Inc. by MICC Fort Knox (Mission and Installation Contracting Command) on October 25, 2020.

How much is contract W9124D21F0009 worth?

The government has obligated $5,884,189 on W9124D21F0009. Its current value, with exercised options, is $8,954,774.

Which agency awarded contract W9124D21F0009?

MICC Fort Knox (Mission and Installation Contracting Command) awarded W9124D21F0009, with funding from Office of the Secretary (Headquarters).

Is contract W9124D21F0009 an order under another contract?

Yes. W9124D21F0009 is a delivery order under W9124D19D0001, an indefinite delivery contract.

Was contract W9124D21F0009 competed?

The extent of competition for W9124D21F0009 was full and open competition.

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