OPT II additional advertising services

Ended Awarded Last action

Contract number
N6671524F0006
Awardee
Awarding agency
Obligated
$5,231

Award facts

Contract value 100% obligated
$5,231.06 Current and potential, with all options
Completion date 100% complete
Current and potential, with all options
NAICS code
541810 Advertising Agencies
Set-aside
No set-aside
Competition
Full and Open Competition Negotiated Proposal / Quote
Pricing
Firm Fixed Price
Place of performance
New York, NY 10019, USA

Award details come from SAM.gov/FPDS.

Transactions

Action Obligated Date
Funding Only Action P00001 · OPT II additional other direct expenses -$10,000
Original award $15,231

About this award

This federal contract award is for "OPT II ADDITIONAL ADVERTISING SERVICES" and was issued by the Navy Recruiting Command, a defense agency, to the prime contractor Young & Rubicam LLC, operating through its VMLY&R division. The award has a ceiling value of $5,231.06 and is a Firm Fixed Price Delivery Order contract with a completion date of February 19, 2024.

VMLY&R is a global marketing and advertising agency that provides a range of services to the Navy Recruiting Command, including media planning and buying, digital services, web development, event marketing, and creative consulting. The company leverages its expertise in brand strategy, advertising, and communications to support the Navy's recruitment efforts.

This contract award is not set aside for any specific business type. VMLY&R also holds two significant federal contract Indefinite Delivery Vehicles (IDVs) - a Federal Supply Schedule contract with the General Services Administration and a single-award Indefinite Delivery Indefinite Quantity (IDIQ) contract with the Department of the Navy Recruiting Command, valued at up to $550 million over five years.

Quick answers

Who was awarded contract N6671524F0006?

N6671524F0006 was awarded to Young & Rubicam LLC by Navy Recruiting Command (Department of the Navy) on November 22, 2023.

How much is contract N6671524F0006 worth?

The government has obligated $5,231 on N6671524F0006.

Is contract N6671524F0006 an order under another contract?

Yes. N6671524F0006 is a delivery order under N0018921DZ024, an indefinite delivery contract.

Was contract N6671524F0006 competed?

The extent of competition for N6671524F0006 was full and open competition.

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