OPT 1 field events marketing odes
Ended Awarded Last action
- Contract number
- N6671522F0029
- Awardee
-
Young & Rubicam LLC UEI M837GULLR4W8
- Awarding agency
-
Navy Recruiting Command
Department of the Navy, Department of Defense
- Obligated
- $949,358
Award facts
- Contract value 100% obligated
- $949,358.00 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- New York, NY 10019, USA
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Change Order | $17,680 | |
| Change Order | $112,587 | |
| Original award | $819,091 |
About this award
This is a $949,358.00 firm fixed-price delivery order awarded to Young & Rubicam LLC, operating through its VMLY&R division, by the U.S. Navy Recruiting Command. The contract is for OPT 1 field events marketing services to support the Navy's outreach and recruitment efforts. VMLY&R, a global marketing and advertising agency, is the prime contractor and will leverage its expertise in brand strategy, advertising, media planning, digital services, and event marketing to deliver these services. The contract has an ultimate completion date of October 19, 2022 and is not set aside for any specific business type. VMLY&R holds two significant federal Indefinite Delivery Vehicles (IDVs) with the government - a $3 million General Services Administration (GSA) Federal Supply Schedule contract and a $550 million single-award Indefinite Delivery Indefinite Quantity (IDIQ) contract with the Navy Recruiting Command, which enables the issuance of task orders for a comprehensive range of integrated advertising, marketing, and recruitment support services.
Quick answers
Who was awarded contract N6671522F0029?
N6671522F0029 was awarded to Young & Rubicam LLC by Navy Recruiting Command (Department of the Navy) on May 20, 2022.
How much is contract N6671522F0029 worth?
The government has obligated $949,358 on N6671522F0029.
Is contract N6671522F0029 an order under another contract?
Yes. N6671522F0029 is a delivery order under N0018921DZ024, an indefinite delivery contract.
Was contract N6671522F0029 competed?
The extent of competition for N6671522F0029 was full and open competition.
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