OPT 1 nalts support
Ended Awarded Last action
- Contract number
- N6671522F0027
- Awardee
-
Young & Rubicam LLC UEI M837GULLR4W8
- Awarding agency
-
Navy Recruiting Command
Department of the Navy, Department of Defense
- Obligated
- $364,511
Award facts
- Contract value 100% obligated
- $364,510.85 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- New York, NY 10019, USA
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Change Order | $218,707 | |
| Original award | $145,804 |
About this award
This is a delivery order issued under a $550 million Indefinite Delivery Indefinite Quantity (IDIQ) contract between the U.S. Navy Recruiting Command and the marketing and advertising firm VMLY&R. The order, valued at $364,510.85, is for the company's support of the Navy's National Advertising, Leads, and Technology Support (NALTS) program. The work includes a range of integrated marketing services such as media planning and buying, digital services, web development, event marketing, and creative consulting. This order does not have a set-aside designation. VMLY&R, the prime contractor, is one of the largest marketing agencies in the U.S. and has an extensive track record of supporting federal agencies, particularly the Department of the Navy, with their recruitment and outreach initiatives.
Quick answers
Who was awarded contract N6671522F0027?
N6671522F0027 was awarded to Young & Rubicam LLC by Navy Recruiting Command (Department of the Navy) on May 20, 2022.
How much is contract N6671522F0027 worth?
The government has obligated $364,511 on N6671522F0027.
Is contract N6671522F0027 an order under another contract?
Yes. N6671522F0027 is a delivery order under N0018921DZ024, an indefinite delivery contract.
Was contract N6671522F0027 competed?
The extent of competition for N6671522F0027 was full and open competition.
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