OPT III space charges media placement

Ended Awarded

Contract number
N0018924FZ756
Awardee
Awarding agency
Obligated
$291,000

Award facts

Opportunity
Contract value 100% obligated
$291,000.00 Current and potential, with all options
Completion date 100% complete
Current and potential, with all options
Contracting staff
Funding agency
Navy Recruiting Command Department of the Navy, Department of Defense
NAICS code
541810 Advertising Agencies
PSC
R701 Support- Management: Advertising
Set-aside
No set-aside
Competition
Full and Open Competition Negotiated Proposal / Quote
Pricing
Firm Fixed Price
Place of performance
New York, NY 10019, USA

Award details come from SAM.gov/FPDS.

About this award

This federal contract award, valued at $291,000.00, was issued by the Navy Recruiting Command (NAVCRUITCOM) to Young & Rubicam LLC, operating through its VMLY&R division. The contract is a delivery order for "OPT III SPACE CHARGES MEDIA PLACEMENT" services, with a period of performance ending on January 31, 2025. The contract is a Firm Fixed Price (FFP) arrangement and does not have a set-aside designation.

VMLY&R is a global marketing and advertising agency that has extensive experience supporting the Navy's recruitment efforts. This award is part of a larger $550 million Indefinite Delivery Indefinite Quantity (IDIQ) contract (N0018921DZ024) the company holds with NAVCRUITCOM, which enables the Navy to issue task orders for a range of integrated advertising, marketing, and recruitment support services. VMLY&R also holds a $3 million Federal Supply Schedule (FSS) contract (47QRAA22D00DH) with the General Services Administration, providing federal agencies access to the company's marketing and communications expertise.

Quick answers

Who was awarded contract N0018924FZ756?

N0018924FZ756 was awarded to Young & Rubicam LLC by Naval Supply Systems Command (Department of the Navy) on July 17, 2024.

How much is contract N0018924FZ756 worth?

The government has obligated $291,000 on N0018924FZ756.

Which agency awarded contract N0018924FZ756?

Naval Supply Systems Command (Department of the Navy) awarded N0018924FZ756, with funding from Navy Recruiting Command (Department of the Navy).

Is contract N0018924FZ756 an order under another contract?

Yes. N0018924FZ756 is a delivery order under N0018921DZ024, an indefinite delivery contract.

Was contract N0018924FZ756 competed?

The extent of competition for N0018924FZ756 was full and open competition.

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