OPT III space charges media placement
Ended Awarded Last action
- Contract number
- N0018924FZ737
- Awardee
-
Young & Rubicam LLC UEI M837GULLR4W8
- Awarding agency
-
Naval Supply Systems Command
Department of the Navy, Department of Defense
- Obligated
- $120,000
Award facts
- Opportunity
-
- Request For Information regarding Navys Marketing and Advertising Program Support Special Notice · N0018920RZ020 · Posted Dec 2, 2019
- Contract value 100% obligated
- $120,000.00 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Contracting staff
- Funding agency
- Navy Recruiting Command Department of the Navy, Department of Defense
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- New York, NY 10019, USA
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Other Administrative Action | $0 | |
| Original award | $120,000 |
About this award
This is a $120,000.00 Firm Fixed Price delivery order contract awarded to Young & Rubicam LLC, operating through its VMLY&R division, by the Navy Recruiting Command (a component of the U.S. Department of the Navy). The contract is for OPT III SPACE CHARGES MEDIA PLACEMENT services to support the Navy's recruitment efforts.
VMLY&R, a global marketing and advertising agency, has extensive experience in developing and executing national outreach campaigns for the Navy, including advertising, media planning and buying, digital services, web development, event marketing, and creative consulting. This delivery order contract is part of a larger $550 million Indefinite Delivery Indefinite Quantity (IDIQ) contract (N0018921DZ024) awarded to VMLY&R in May 2021, which enables the Navy to issue task orders for a comprehensive range of integrated advertising, marketing, and recruitment support services.
The contract does not have a set-aside designation, and VMLY&R has served as the prime contractor on these types of federal awards, which have also been funded by other agencies like the Naval Supply Systems Command and the U.S. Census Bureau.
Quick answers
Who was awarded contract N0018924FZ737?
N0018924FZ737 was awarded to Young & Rubicam LLC by Naval Supply Systems Command (Department of the Navy) on July 16, 2024.
How much is contract N0018924FZ737 worth?
The government has obligated $120,000 on N0018924FZ737.
Which agency awarded contract N0018924FZ737?
Naval Supply Systems Command (Department of the Navy) awarded N0018924FZ737, with funding from Navy Recruiting Command (Department of the Navy).
Is contract N0018924FZ737 an order under another contract?
Yes. N0018924FZ737 is a delivery order under N0018921DZ024, an indefinite delivery contract.
Was contract N0018924FZ737 competed?
The extent of competition for N0018924FZ737 was full and open competition.
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