Marketing & advertising in support of commander, navy recruiting command. Space charges media placement, local media placement in indianapolis, charlotte, and kansas city for connected TV and…
Ended Awarded Last action
- Contract number
- N0018923FZ770
- Awardee
-
Young & Rubicam LLC UEI M837GULLR4W8
- Awarding agency
-
Naval Supply Systems Command
Department of the Navy, Department of Defense
- Obligated
- $880,500
Award facts
- Opportunity
-
- N0018923QZ355 Solicitation number
- Contract value 100% obligated
- $880,500.00 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Contracting staff
- Funding agency
- Navy Recruiting Command Department of the Navy, Department of Defense
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- New York, NY 10019, USA
- Legislative mandates
-
- Employment Eligibility Verification (E-Verify) FAR subpart 22.18
- Service Contract Inventory FAR subpart 4.17
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Supplemental Agreement for work within scope | $0 | |
| Original award | $880,500 |
About this award
Young & Rubicam LLC, through its VMLY&R division, was awarded an $880,500 firm fixed price delivery order for marketing and advertising services in support of the Commander, Navy Recruiting Command. Specifically, the contract calls for space charges media placement, local media placement in Indianapolis, Charlotte, and Kansas City for connected TV and streaming audio. This delivery order was issued against the Navy Recruiting Command's potential 5-year, $550 million indefinite delivery indefinite quantity contract for integrated advertising and marketing support, of which Young & Rubicam has been a prime contractor. Services will be provided out of the contractor's New York, NY headquarters and are aimed at promoting naval careers to the public through targeted digital, print, broadcast, and out-of-home advertising campaigns.
Description
Marketing & advertising in support of commander, navy recruiting command. Space charges media placement, local media placement in indianapolis, charlotte, and kansas city for connected TV and streaming audio
Quick answers
Who was awarded contract N0018923FZ770?
N0018923FZ770 was awarded to Young & Rubicam LLC by Naval Supply Systems Command (Department of the Navy) on September 11, 2023.
How much is contract N0018923FZ770 worth?
The government has obligated $880,500 on N0018923FZ770.
Which agency awarded contract N0018923FZ770?
Naval Supply Systems Command (Department of the Navy) awarded N0018923FZ770, with funding from Navy Recruiting Command (Department of the Navy).
Is contract N0018923FZ770 an order under another contract?
Yes. N0018923FZ770 is a delivery order under N0018921DZ024, an indefinite delivery contract.
Was contract N0018923FZ770 competed?
The extent of competition for N0018923FZ770 was full and open competition.
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