OPT I space charges media placement out of home media times square campaign
Ended Awarded Last action
- Contract number
- N0018922FZ584
- Awardee
-
Young & Rubicam LLC UEI M837GULLR4W8
- Awarding agency
-
Naval Supply Systems Command
Department of the Navy, Department of Defense
- Obligated
- $91,900
Award facts
- Opportunity
-
- Request For Information regarding Navys Marketing and Advertising Program Support Special Notice · N0018920RZ020 · Posted Dec 2, 2019
- Contract value 100% obligated
- $91,900.00 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Contracting staff
- Funding agency
- Navy Recruiting Command Department of the Navy, Department of Defense
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- New York, NY 10019, USA
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Supplemental Agreement for work within scope | $21,950 | |
| Original award | $69,950 |
About this award
This is a firm-fixed-price delivery order contract awarded by the U.S. Navy Recruiting Command to Young & Rubicam LLC, operating through its VMLY&R division, for out-of-home media placement for a Times Square advertising campaign. The contract has a ceiling value of $91,900.00 and a completion date of January 31, 2023. The contract is not set aside for any specific business type. VMLY&R, a global marketing and advertising agency, has extensive experience providing integrated marketing, advertising, and communications services to federal government customers, particularly the U.S. Department of the Navy Recruiting Command. VMLY&R holds a $3 million Federal Supply Schedule contract with the General Services Administration and a $550 million single-award Indefinite Delivery Indefinite Quantity contract with the Navy Recruiting Command, which enable federal agencies to acquire a wide range of marketing, advertising, and recruitment support services from the company.
Quick answers
Who was awarded contract N0018922FZ584?
N0018922FZ584 was awarded to Young & Rubicam LLC by Naval Supply Systems Command (Department of the Navy) on September 8, 2022.
How much is contract N0018922FZ584 worth?
The government has obligated $91,900 on N0018922FZ584.
Which agency awarded contract N0018922FZ584?
Naval Supply Systems Command (Department of the Navy) awarded N0018922FZ584, with funding from Navy Recruiting Command (Department of the Navy).
Is contract N0018922FZ584 an order under another contract?
Yes. N0018922FZ584 is a delivery order under N0018921DZ024, an indefinite delivery contract.
Was contract N0018922FZ584 competed?
The extent of competition for N0018922FZ584 was full and open competition.
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