Direct marketing support services
Active Awarded Last action
- Contract number
- H9821026FE039
- Awardee
-
Mullenlowe US Inc. UEI CUK8K9JNHXN7
- Awarding agency
-
Defense Human Resources Activity
Department of Defense
- Obligated
- $9,636,221
Award facts
- Contract value 100% obligated
- $9,636,221.28 Current and potential, with all options
- Completion date 65% complete
- Current and potential, with all options
- Contracting staff
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- Kingstowne, VA 22315, USA
Award details come from SAM.gov/FPDS.
About this award
The Defense Human Resources Activity issued a $9.6 million delivery order to Mullenlowe US Inc. on March 3, 2026, for direct marketing support services under its single-award Indefinite Delivery Contract with the company, effective through September 26, 2029.
The parent IDC, valued at $454.6 million and awarded on a full and open competitive basis with no set-aside designation, supports integrated marketing communications across Department of Defense human resources programs, including brand planning, advertising campaigns, direct marketing, database management, website development, public relations support, and creative asset development aligned to military recruitment, retention, training, and personnel development objectives.
Place of performance for this delivery order is Kingstowne, Virginia, with ultimate completion by March 2, 2027. The order carries a firm fixed-price structure.
Quick answers
Who was awarded contract H9821026FE039?
H9821026FE039 was awarded to Mullenlowe US Inc. by Defense Human Resources Activity (Department of Defense) on March 3, 2026.
How much is contract H9821026FE039 worth?
The government has obligated $9,636,221 on H9821026FE039.
Is contract H9821026FE039 an order under another contract?
Yes. H9821026FE039 is a delivery order under H9821023D0004, an indefinite delivery contract.
Was contract H9821026FE039 competed?
The extent of competition for H9821026FE039 was full and open competition.
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