Marketing and advertising
Ended Awarded Last action
- Contract number
- 70B06C18F00001259
- Awardee
-
Ogilvy Public Relations Worldwide LLC UEI YCLRN5L7BC19
- Awarding agency
-
Customs and Border Protection
Department of Homeland Security
- Obligated
- $40,380,086
Award facts
- Opportunity
-
- 70B06C18Q00000208 Solicitation number
- Contract value 77% obligated
-
- $40,380,085.99 Current, with exercised options
- $52,537,085.56 Potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- NAICS code
- 541820 Public Relations Agencies
- Set-aside
- No set-aside
- Competition
- Full and Open Competition · 4 offers Multiple Award, Fair Opportunity
- Pricing
- Time and Materials
- Place of performance
- Washington, DC 20004, USA
- Legislative mandates
-
- Service Contract Inventory FAR subpart 4.17
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Funding Only Action | -$369,481 | |
| Change Order | $0 | |
| Funding Only Action | $193,341 | |
| Exercise an Option | $13,304,519 | |
| Funding Only Action | $1,500,000 | |
| Change Order | $17,000 | |
| Exercise an Option | $12,961,101 | |
| Original award | $12,773,606 |
About this award
This is a federal contract awarded by the Department of Homeland Security Customs and Border Protection to Ogilvy Public Relations Worldwide LLC, doing business as Ogilvy Washington, for $52,537,085.56 over a multi-year period ending on September 29, 2021. The contract is for marketing and advertising services, and is not a set-aside contract. Ogilvy is a foreign-owned, for-profit organization that provides strategic communications, marketing, and outreach services to various federal agencies. This award is under Ogilvy's General Services Administration Multiple Award Schedule contract, which allows the company to deliver a range of services including communications planning, research, branding, campaign development and implementation, and digital/social media engagement. Ogilvy has also been awarded an indefinite delivery contract under the Department of Education's Procurement of Research Evaluation and Statistics Task Orders vehicle to support the Department's independent education research, evaluation, and statistics mission.
Quick answers
Who was awarded contract 70B06C18F00001259?
70B06C18F00001259 was awarded to Ogilvy Public Relations Worldwide LLC by Customs and Border Protection (Department of Homeland Security) on September 30, 2018.
How much is contract 70B06C18F00001259 worth?
The government has obligated $40,380,086 on 70B06C18F00001259. Its potential value, with all options, is $52,537,086.
Is contract 70B06C18F00001259 an order under another contract?
Yes. 70B06C18F00001259 is a delivery order under GS23F0060M, a federal supply schedule, on The Professional Services Schedule (PSS).
Was contract 70B06C18F00001259 competed?
The extent of competition for 70B06C18F00001259 was full and open competition. The government received 4 offers.
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