Air force recruiting service marketing and advertising requirements contract task order for media services.

Ended Awarded Last action

Contract number
FA300224F0032
Awardee
Awarding agency
Obligated
$71,669,263

Award facts

Contract value 100% obligated
$71,669,263.00 Current and potential, with all options
Completion date 100% complete
Current and potential, with all options
Contracting staff
NAICS code
541810 Advertising Agencies
Set-aside
No set-aside
Competition
Full and Open Competition Negotiated Proposal / Quote
Pricing
Cost Plus Fixed Fee
Place of performance
Austin, TX 78703, USA

Award details come from SAM.gov/FPDS.

Transactions

Action Obligated Date
Change Order P00006 $0
Supplemental Agreement for work within scope P00004 $2,024,676
Supplemental Agreement for work within scope P00005 · Air force recruiting service (afrs) national marketing and advertising requirements contract task order 75 for media services. $5,025,822
Funding Only Action P00003 $12,375,995
Supplemental Agreement for work within scope P00002 $5,000,650
Supplemental Agreement for work within scope P00001 · In support of air force recruiting service (afrs) total force (TF) strategic communications objective the contractor shall provide media plans that meet goals… $15,206,320
Original award $32,035,800

About this award

This is a delivery order contract awarded by the Air Education and Training Command (AETC), a component of the U.S. Air Force, to Gsd&M LLC, a for-profit limited liability company based in Austin, Texas. The contract, valued at $71,669,263.00, is for media services supporting the Air Force Recruiting Service's marketing and advertising requirements. The contract has a period of performance through May 31, 2025 and utilizes a cost-plus-fixed-fee pricing structure. This contract is not associated with a small business set-aside and represents a significant marketing and recruitment support effort for the Air Force, as Gsd&M has a specialized portfolio of federal contracts focused on these services.

Quick answers

Who was awarded contract FA300224F0032?

FA300224F0032 was awarded to Gsd&M LLC by Air Education and Training Command (Air Force) on April 1, 2024.

How much is contract FA300224F0032 worth?

The government has obligated $71,669,263 on FA300224F0032.

Is contract FA300224F0032 an order under another contract?

Yes. FA300224F0032 is a delivery order under FA300218D0008, an indefinite delivery contract.

Was contract FA300224F0032 competed?

The extent of competition for FA300224F0032 was full and open competition.

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