Air force recruiting services (afrs) national marketing & advertising task order for media services.

Ended Awarded Last action

Contract number
FA300223F0044
Awardee
Awarding agency
Obligated
$148,468,064

Award facts

Contract value 100% obligated
$148,468,064.04 Current and potential, with all options
Completion date 100% complete
Current and potential, with all options
NAICS code
541810 Advertising Agencies
Set-aside
No set-aside
Competition
Full and Open Competition Negotiated Proposal / Quote
Pricing
Cost Plus Fixed Fee
Place of performance
Austin, TX 78703, USA

Award details come from SAM.gov/FPDS.

Transactions

Action Obligated Date
Other Administrative Action P00008 · To 73 - media services. $0
Supplemental Agreement for work within scope P00007 · Air force recruiting service marketing& advertising requirements contract task order for media services. $19,850,722
Supplemental Agreement for work within scope P00006 · Air force recruiting services marketing and advertising requirements contract task order 73 for media services. $163,639
Funding Only Action P00005 · Air force recruiting service requirements contract to 73 for media services $0
Funding Only Action P00004 · Air force recruiting service marketing& advertising requirements contract task order for media services. $0
Supplemental Agreement for work within scope P00003 · Air force recruiting service (afrs) marketing and advertising requirements contract task order for media services. $2,443,934
Supplemental Agreement for work within scope P00002 · Air force recruiting services requirements contract task order for media services $72,226,120
Supplemental Agreement for work within scope P00001 · Air force recruiting service (afrs) marketing and advertising requirements contract task order for media services. $0
Original award $53,783,649

About this award

The Air Force has awarded a $148,468,064.04 cost-plus-fixed-fee delivery order contract to Gsd&M LLC, a for-profit limited liability company based in Austin, Texas, for national marketing and advertising services in support of Air Force recruiting. The contract has an ultimate completion date of June 14, 2024 and was awarded as part of the Air Force Recruiting Services (AFRS) program, which is managed by the Air Education and Training Command. The contract does not have a small business set-aside designation, indicating Gsd&M's capacity to compete as a prime contractor on significant federal marketing and recruitment support projects within the defense sector.

Quick answers

Who was awarded contract FA300223F0044?

FA300223F0044 was awarded to Gsd&M LLC by Air Education and Training Command (Air Force) on April 1, 2023.

How much is contract FA300223F0044 worth?

The government has obligated $148,468,064 on FA300223F0044. Its current value, with exercised options, is $148,468,064.

Is contract FA300223F0044 an order under another contract?

Yes. FA300223F0044 is a delivery order under FA300218D0008, an indefinite delivery contract.

Was contract FA300223F0044 competed?

The extent of competition for FA300223F0044 was full and open competition.

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