Air force recruiting services national advertising FY22 leads management

Ended Awarded Last action

Contract number
FA300222F0003
Awardee
Awarding agency
Obligated
$9,118,441

Award facts

Contract value 100% obligated
$9,118,441.20 Current and potential, with all options
Completion date 100% complete
Current and potential, with all options
Funding agency
Air National Guard Air Force, Department of Defense
NAICS code
541810 Advertising Agencies
Set-aside
No set-aside
Competition
Full and Open Competition Negotiated Proposal / Quote
Pricing
Cost Plus Fixed Fee
Place of performance
Austin, TX 78703, USA

Award details come from SAM.gov/FPDS.

Transactions

Action Obligated Date
Funding Only Action P00002 -$50,290
Funding Only Action P00001 · Air force recruiting national advertising FY22 leads management $200,104
Original award $8,968,628

About this award

The U.S. Air National Guard awarded a $9,118,441.20 cost-plus-fixed-fee delivery order contract to Gsd&M LLC, a for-profit limited liability company based in Austin, Texas. The contract is for Air Force recruiting services, including national advertising, leads management, and other marketing and strategic communications support for fiscal year 2022. This delivery order is part of a larger, ongoing contractual relationship between the Air National Guard and Gsd&M, which has secured multiple large-scale defense marketing and recruitment support contracts. The contract does not have a small business set-aside designation, indicating Gsd&M's capacity to compete as a prime contractor on significant federal marketing projects within the defense sector.

Quick answers

Who was awarded contract FA300222F0003?

FA300222F0003 was awarded to Gsd&M LLC by Air Education and Training Command (Air Force) on October 1, 2021.

How much is contract FA300222F0003 worth?

The government has obligated $9,118,441 on FA300222F0003.

Which agency awarded contract FA300222F0003?

Air Education and Training Command (Air Force) awarded FA300222F0003, with funding from Air National Guard (Air Force).

Is contract FA300222F0003 an order under another contract?

Yes. FA300222F0003 is a delivery order under FA300218D0008, an indefinite delivery contract.

Was contract FA300222F0003 competed?

The extent of competition for FA300222F0003 was full and open competition.

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