Veterans affairs advertising campaign
Active Awarded Last action
- Contract number
- 36C10X26F0016
- Awardee
-
Powell Strategies, LLC UEI CKDQUFNCQLH1
- Awarding agency
-
VA Strategic Acquisition Center Frederick
Headquarters, Department of Veterans Affairs
- Obligated
- $6,116,152
Award facts
- Contract value 100% obligated
- $6,116,151.69 Current and potential, with all options
- Completion date 68% complete
- Current and potential, with all options
- Contracting staff
- NAICS code
- 541613 Marketing Consulting Services
- PSC
- R701 Support- Management: Advertising
- Set-aside
- Service-Disabled Veteran-Owned Small Business
- Competition
- Full and Open Competition Multiple Award, Fair Opportunity
- Pricing
- Firm Fixed Price
- Place of performance
- Washington, DC 20420, USA
- Legislative mandates
-
- Service Contract Act FAR subpart 22.10
Award details come from SAM.gov/FPDS.
About this award
The Department of Veterans Affairs Strategic Acquisition Center Frederick awarded a $6.12 million firm fixed-price Blanket Purchase Agreement (BPA) call to Powell Strategies, LLC for a Veterans Affairs Advertising Campaign. The contract, set aside for service-disabled veteran-owned small businesses (SDVOSB), was awarded on March 2, 2026, with an ultimate completion date of March 1, 2027. The work will be performed in Washington, DC, and Powell Strategies will leverage its established expertise in strategic communications, media relations, and public awareness initiatives to support VA's advertising and outreach objectives.
Powell Strategies, an SDVOSB consulting firm headquartered in Annapolis, Maryland, brings substantial relevant experience to this engagement. The company has successfully delivered multiple communication and public awareness campaigns across federal agencies, including prior VA contracts for military environmental exposure communications and similar initiatives with the Department of Labor and Centers for Disease Control and Prevention. The firm's core capabilities encompass strategic communication services, multimedia content development, and educational outreach—competencies directly applicable to supporting the VA's advertising and stakeholder engagement needs through this established General Services Administration Multiple Award Schedule vehicle.
Quick answers
Who was awarded contract 36C10X26F0016?
36C10X26F0016 was awarded to Powell Strategies, LLC by VA Strategic Acquisition Center Frederick (Headquarters) on March 2, 2026.
How much is contract 36C10X26F0016 worth?
The government has obligated $6,116,152 on 36C10X26F0016.
Is contract 36C10X26F0016 an order under another contract?
Yes. 36C10X26F0016 is a BPA call under GS00F164DA-36C10X26A0001, a blanket purchase agreement, on Multiple Award Schedule (MAS).
Was contract 36C10X26F0016 competed?
The extent of competition for 36C10X26F0016 was full and open competition. It was set aside: Service-Disabled Veteran-Owned Small Business.
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