Marketing and public relations - paid media BPA call

Ended Awarded Last action

Contract number
28321323FA0010113
Awardee
Awarding agency
Obligated
$5,277,000

Award facts

Contract value 100% obligated
$5,277,000.38 Current and potential, with all options
Completion date 100% complete
Current and potential, with all options
Contracting staff
NAICS code
541810 Advertising Agencies
Set-aside
Total Small Business
Competition
Full and Open Competition Multiple Award, Fair Opportunity
Pricing
Firm Fixed Price
Place of performance
Cape St Claire, MD 21401, USA
Legislative mandates

Award details come from SAM.gov/FPDS.

Transactions

Action Obligated Date
Other Administrative Action P00003 · Marketing and public relations - paid media BPA call - modification to update the COR $0
Supplemental Agreement for work within scope P00002 · Marketing and public relations - paid media BPA call - modification to add funding and update the pricing table $276,200
Supplemental Agreement for work within scope P00001 · Marketing and public relations - paid media BPA call - modification to extend the period of performance to 3/31/2024 and add funding $2,913,300
Original award $2,087,500

About this award

The Social Security Administration issued a BPA call to Crosby Marketing Communications Inc. under the Marketing and Public Relations – Paid Media BPA, with a ceiling value of $5,277,000.38, awarded on March 21, 2023. The call covers marketing and public relations paid media services, with ultimate completion on March 18, 2026. Work is performed in Cape St. Claire, Maryland. The call is set aside for Total Small Business.

Government invoicing through FY2024 totaled $2.7 million across 0.3 FTEs and 543 contractor hours, reflecting a derived hourly rate of $5,045.75. The awardee self-performed all reported labor with no subcontractors. The government-paid hourly rate declined year-over-year from $6,158.83 in FY2023 to $5,045.75 in FY2024.

Quick answers

Who was awarded contract 28321323FA0010113?

28321323FA0010113 was awarded to Crosby Marketing Communications Inc. by Social Security Administration on March 21, 2023.

How much is contract 28321323FA0010113 worth?

The government has obligated $5,277,000 on 28321323FA0010113.

Is contract 28321323FA0010113 an order under another contract?

Yes. 28321323FA0010113 is a BPA call under 47QRAA19D0010-28321321A00040009, a blanket purchase agreement, on Multiple Award Schedule (MAS).

Was contract 28321323FA0010113 competed?

The extent of competition for 28321323FA0010113 was full and open competition. It was set aside: Total Small Business.

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