FY22 - FY23 supplemental security income (SSI) ZIP code targeting campaign
Ended Awarded Last action
- Contract number
- 28321322FA0010346
- Awardee
-
Crosby Marketing Communications Inc. UEI SUNNT37THW97
- Awarding agency
-
Social Security Administration
- Obligated
- $20,762,471
Award facts
- Contract value 100% obligated
-
- $20,762,471.22 Current, with exercised options
- $20,770,000.00 Potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Contracting staff
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- Total Small Business
- Competition
- Full and Open Competition Multiple Award, Fair Opportunity
- Pricing
- Firm Fixed Price
- Place of performance
- Cape St Claire, MD 21401, USA
- Legislative mandates
-
- Service Contract Act FAR subpart 22.10
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Change Order | -$1,777,529 | |
| Original award | $22,540,000 |
About this award
The Social Security Administration issued a BPA call to Crosby Marketing Communications Inc. under a Multiple Award Schedule (MAS) for the FY22–FY23 Supplemental Security Income (SSI) ZIP Code Targeting Campaign on September 20, 2022. The call ceiling is $20.77 million and was issued under a Total Small Business set-aside. Place of performance is Cape St Claire, Maryland, with an ultimate completion date of March 18, 2026.
The call supports marketing and public relations services for targeted SSI outreach. In FY2023, the government invoiced $20.8 million across 2.5 FTEs and 5,199 contractor hours, reflecting a derived hourly rate of $3,993.74. Crosby self-performed all reported labor with no subcontractor involvement.
Quick answers
Who was awarded contract 28321322FA0010346?
28321322FA0010346 was awarded to Crosby Marketing Communications Inc. by Social Security Administration on September 20, 2022.
How much is contract 28321322FA0010346 worth?
The government has obligated $20,762,471 on 28321322FA0010346. Its potential value, with all options, is $20,770,000.
Is contract 28321322FA0010346 an order under another contract?
Yes. 28321322FA0010346 is a BPA call under 47QRAA19D0010-28321321A00040009, a blanket purchase agreement, on Multiple Award Schedule (MAS).
Was contract 28321322FA0010346 competed?
The extent of competition for 28321322FA0010346 was full and open competition. It was set aside: Total Small Business.
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