Red Orange North America

Red Orange North America, a woman-owned small business LLC headquartered in Lovell, Wyoming, operates as a prime contractor delivering facility support services, equipment rentals, transportation, and logistical goods to federal agencies, with approximately 40% of awards designated under small business set-asides and the remainder in full-and-open competitions.

Red Orange North America's portfolio spans concrete operational support: lodging and hospitality services (16 awards across hotels, motels, and hospitality venues), portable sanitation rental and service (9 awards for chemical toilets, restroom trailers, and related facilities), industrial laundry and protective clothing services (7 awards for shop towels, uniforms, and rental laundry), equipment leasing (transformers, aerial work platforms, boom lifts, light sets, and refrigerated trailers), and specialized procurements ranging from street sweepers to golf carts to aviation life rafts. Recent representative work includes a $376.4 million firm fixed-price purchase order from Air Force Space Command for shop towel services at Peterson Space Force Base and Cheyenne Mountain Space Force Station (running through August 2028 with option-year exercise), a $4.7 million woman-owned small business definitive contract from Army Reserve Command for rental protective clothing and laundry services supporting the 81st Readiness Division in Columbia, South Carolina (base year awarded September 2021, ultimate completion September 2026), and a $182.6 million total small business set-aside to Veterans Affairs for hoptel ancillary and lodging services at the WJB Dorn VA Medical Center in Columbia, South Carolina (awarded May 2022, running through April 2027). On the equipment side, the vendor delivered a $295.6 million transformer procurement to Air Force Space Command in Lompoc, California, a $143.9 million air compressor maintenance contract to DLA Distribution at Red River Army Depot in Texarkana, Texas (exercising option year one through March 2028), and a $120 thousand portable restroom rental and service order from NASA's Shared Services Center at Armstrong Flight Research Center in Lovell, Wyoming (two 6-month optional extensions through April 2028).

Customer concentration clusters heavily around Army Reserve Command, which accounts for 12 awards worth $7.9 million combined potential value—roughly 38% of the vendor's total pipeline. The top five customers by dollar value (Army Reserve Command, Air Force Materiel Command Warner Robins Air Logistics Complex, Air Force Space Command, Department of the Army, and State Department Bureau of International Narcotics Law Enforcement) represent 49% of combined potential value across 37 awards. State Department agencies collectively hold 26 awards spanning facilities management, embassy support, and diplomatic operations; Defense agencies dominate by dollar magnitude. Activity trajectory shows significant growth from 11 awards in 2022 to 42 in 2024, with 22 awards in 2025 and 3 so far in 2026 (as of July 15, 2026). Nine awards with combined potential value of $5.7 million face ultimate completion within the next twenty-four months, exposing the vendor to recompete risk on lodging contracts with Army Reserve Command, Air Force Space Command shop towel services, and several State Department facility-support purchases.

The vendor holds four named indefinite delivery vehicles: a single-award $1.9 million Indefinite Delivery Contract with Army Reserve Command for shop uniform sets and laundering services at Los Alamitos, California (three task orders issued, running through March 2028); a single-award $500 thousand Blanket Purchase Agreement with Department of the Army for chaplain event support at Hilton Garden Inn Oklahoma City (awarded October 2024, through October 2029); a multiple-award $7.5 million Blanket Purchase Agreement with Air Force Defense Finance and Accounting Service for Pacific Air Forces exercise group bookings (awarded October 2024, through September 2029); and a single-award $150 thousand Blanket Purchase Agreement with Naval Sea Systems Command for urgent and non-urgent patent drawing services at Keyport, Washington (awarded May 2023, through May 2028). The vendor also holds a multiple-award $250 thousand Blanket Purchase Agreement with Air National Guard for lodging in Dothan, Alabama (awarded March 2025, through March 2030). Task order ordering under the Army Reserve Command IDC and Air Force DFAS BPA represents the bulk of structured IDV activity, with six task orders under an older Air Force IDC (FA857119DA002) worth $383 thousand combined.

Red Orange North America operates exclusively as a prime contractor with no subcontract footprint in the source data. The vendor competes across both small business set-asides (predominantly Total Small Business, Woman-Owned Small Business Sole Source, and Woman-Owned Small Business designations) and unrestricted full-and-open procurements; approximately 40% of awards carry set-aside marks. NAICS concentration reflects service delivery: Hotels (except Casino Hotels) and Motels (16 awards), Septic Tank and Related Services (9 awards), Industrial Launderers (7 awards), and Other Commercial and Industrial Machinery and Equipment Rental and Leasing (5 awards) define the vendor's core. PSC clustering shows Transportation/Travel/Lodging (16 awards), Equipment Leasing for Toiletries and sanitation (8 awards), Housekeeping/Laundry (6 awards), and Ground Effect Vehicles and Equipment Leasing (4 awards). Combined potential value across 100 prime awards totals $21 million, with $6.1 million obligated (29% realization rate), suggesting the vendor's pipeline carries significant unexercised ceiling exposure—typical for facility-support and equipment-rental IDVs with multi-year terms and optional periods.