New Day Office Products & Furnishings Inc.

Suffolk, VA New Day Office Products And Furnishings, Inc.

UEI
KKG4GM2V15L9
CAGE
0NJW4
Primary NAICS
423210 Furniture Merchant Wholesalers
SAM.gov registration
Active through

Company facts

Self-certified in SAM.gov
  • For Profit Organization
Entity structure
Corporate Entity (Not Tax Exempt)
NAICS codes registered in SAM.gov
SAM.gov registration date
Physical address
1000 Bowen Pkwy, Suffolk, VA 23435, USA
Website
newdayoffice.com
Founded
1987
Employees
11-50
Estimated annual revenue
$1M-$10M
Industry
  1. Consumer Discretionary
  2. Retailing
  3. Specialty Retail
  4. Homefurnishing Retail
SIC code
25 Furniture & Fixtures
Profiles

Registration and certifications come from SAM.gov and the SBA; company details from public web sources. Updated .

Recent federal awards

New Day Office Products & Furnishings Inc.'s 5 most recent federal contract and grant awards, newest first. Amounts are dollars obligated.
Award Agency Obligated Awarded
Furniture purchase and reconfigurations for amic bldg 300, in accordance with contractor quote (order number) 15376,… Contract · FA489026P0003 Air Combat Command $45,018
This is a new requirement for office supplies and incidental services for the branch chief office in the waterfield… Contract · W9123625FA061 ENDIST Norfolk $92,488
CSF HQ office furniture Contract · N0018925F0694 Naval Supply Systems Command $117,084
War room consoles and install Contract · FA480025P0113 Air Combat Command $89,925
Purchase and installation of furniture in accordance with the performance work statement. Contract · N0040625PS164 Naval Supply Systems Command $81,957

About New Day Office Products & Furnishings Inc.

New Day Office Products & Furnishings Inc., a small-business office furniture dealership based in Suffolk, Virginia, operates as a prime contractor (99% of recent awards) supplying furniture procurement, design, installation, and workspace-reconfiguration services to defense and civilian agencies, predominantly on the GSA Multiple Award Schedule. The company competes on full-and-open contract vehicles with no set-aside posture across its prime footprint, though individual task orders carry Total Small Business or no set-aside designations depending on customer agency policy.

New Day's customer base concentrates in defense logistics and facility management. The top five customer agencies by award count — the Department of Homeland Security US Coast Guard (31 awards, $834 thousand), the Department of the Navy Bureau of Medicine and Surgery (31 awards, $1.6 million), US Fleet Forces Command Atlantic (28 awards, $1.1 million), Navy Installations Command (24 awards, $5 million), and Air Combat Command (22 awards, $3.8 million) — account for 37% of recent awards. When ranked by potential value, the distribution shifts modestly toward larger program-level work: Army Corps of Engineers Norfolk District leads at $5.2 million across 19 awards, followed by Navy Installations Command at $5 million and Air Combat Command at $3.8 million, together covering 19% of combined potential value. The gap between volume and value reveals New Day's position: a high-velocity supplier of smaller task orders to distributed military installations rather than a prime on mega-programs.

New Day sits on two core vehicles. The GSA Multiple Award Schedule carries 210 task orders valued at $24.7 million combined potential value and runs through January 28, 2030 with a $500 thousand contract ceiling and a $250 thousand per-order cap. A single-award Blanket Purchase Agreement with the Forest Service Southern Region, awarded December 15, 2025, carries a $7 million ceiling through December 14, 2030 and serves furniture procurement for regional facilities. Additionally, New Day holds positions on navy-specific legacy IDVs: BPA N0018911A0120 (47 task orders, $4.7 million) and IDC N0018907A0037 (29 task orders, $2 million), both anchored in Norfolk-area Navy supply chains. Across these vehicles, work is predominantly office furniture, moveable wall panels, cubicles, modular workstations, and installation services at military installations, processing stations, and administrative facilities.

Recent representative prime work includes a $672 thousand delivery order from the Department of Defense Office of the Secretary (September 2024) for furniture installation at Raleigh Military Entrance Processing Station, a $747 thousand delivery order from Defense Logistics Agency (September 2022) for furniture procurement and installation at Little Rock MEPS, a $746 thousand delivery order from ENDIST Norfolk (September 2022) for Amarillo MEPS furniture, and multiple smaller task orders in the $15 thousand to $132 thousand range from Army Training and Doctrine Command (TRADOC) for cubicle reconfiguration, conference room furnishings, and furniture modifications at Fort Eustis. Air Combat Command has issued 22 awards spanning furniture procurement, war room consoles, and installation work.

New Day's GSA labor portfolio spans five categories at hourly rates from $38.25 (Site Preparation, no education or clearance required) to $81.61 (Project Management, bachelor's degree and five years' experience). Intermediate categories include Staff Designer and Senior Designer at $68.01 and $77.08 per hour respectively, both requiring bachelor's degrees, and Installer at $77.08 per hour with high school education. No security-cleared positions are offered. The company is a Preferred Haworth Dealer and works with multiple furniture manufacturers including Exemplis, Humanscale Corporation, Kimball International, and OFS Brands Holdings.

Recent subcontract activity is minimal (1% of awards) and concentrated in construction and ship-repair environments. New Day subcontracts furniture and fixtures supply to RQ Construction, LLC (multiple awards related to combat service support facilities, Navy renovation, and Hurricane Florence recovery), Huntington Ingalls Inc. (USS Boise YRBM furniture work), and Rq-WM Jordan JV (Hurricane Florence recovery milcon package). These subs represent about five awards across 2023–2025.

Activity has remained flat to slightly declining — nine awards in 2022 to twelve in 2024, then down to ten in 2025 — with minimal recompete exposure: only two awards (combined potential value $138 thousand) reach ultimate completion in the next twenty-four months. Combined potential value across all 367 awards (prime and sub) is $90.6 million, with $34.5 million obligated to date (38% of potential value), reflecting the smaller, transactional nature of furniture procurement work relative to construction or systems integration. The vendor's primary NAICS footprint centers on furniture manufacturing and retail (Nonupholstered Wood Household Furniture Manufacturing accounts for 207 of 367 awards), with PSC 7100 (Office Furniture) dominant across 290 awards.

Contract vehicles

Quick answers

What is New Day Office Products & Furnishings Inc.'s UEI?

New Day Office Products & Furnishings Inc.'s Unique Entity ID (UEI) in SAM.gov is KKG4GM2V15L9.

What is New Day Office Products & Furnishings Inc.'s CAGE code?

New Day Office Products & Furnishings Inc.'s CAGE code is 0NJW4.

What is New Day Office Products & Furnishings Inc.'s primary NAICS code?

New Day Office Products & Furnishings Inc.'s primary NAICS code is 423210 (Furniture Merchant Wholesalers).

Where is New Day Office Products & Furnishings Inc. located?

New Day Office Products & Furnishings Inc.'s physical address in SAM.gov is 1000 Bowen Pkwy, Suffolk, VA 23435, USA.

Is New Day Office Products & Furnishings Inc. registered in SAM.gov?

Yes. New Day Office Products & Furnishings Inc.'s SAM.gov registration is active through January 9, 2027.

Which contract vehicles does New Day Office Products & Furnishings Inc. hold?

New Day Office Products & Furnishings Inc. holds a place on 2 federal contract vehicles, including MAS.

What is New Day Office Products & Furnishings Inc.'s most recent federal award?

New Day Office Products & Furnishings Inc.'s most recent federal contract award is Furniture purchase and reconfigurations for amic bldg 300, in accordance with contractor quote (order number) 15376,… (FA489026P0003), from Air Combat Command, on March 16, 2026.

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See New Day Office Products & Furnishings Inc.'s full federal record

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