Diamond Fitness Systems Inc.

Diamond Fitness Systems Inc., a for-profit Subchapter S corporation headquartered in Menifee, California (with a secondary address in Murrieta), supplies fitness and athletic equipment to federal agencies as a prime contractor under the GSA Multiple Award Schedule (MAS), competing full-and-open with no set-aside designations across its federal footprint.

Diamond Fitness specializes in strength and conditioning equipment: slam balls (D-balls) in various weights and diameters, sandbag training kits, rubber floor mats and interlocking gym matting, heavy bags, adjustable decline benches, squat racks, weight sleds, and related commercial-grade training gear. The vendor's award portfolio spans 118 prime delivery orders over the past seventeen years, with concentrated activity in 2021 (24 awards) that has declined sharply since 2022. Recent representative work includes a $12,431 small-business set-aside purchase order with Naval Air Systems Command for rubber matting (June 2025), a $3,105 delivery order from Naval Sea Systems Command for gym mats under MAS (July 2024), a $14,326 delivery order from Air Force Space Command for miscellaneous construction materials including athletic equipment under MAS (October 2022), and a $33,835 delivery order from Federal Correctional Institution Danbury for training supplies flooring (September 2022).

Customer concentration is heavily weighted toward GSA's Federal Acquisition Service, which accounts for 48 awards (41% of total volume) and $3.8 million (84% of combined potential value). The top five funding entities by award count cover 58% of all awards, but GSA's dominance by dollar value is more pronounced: GSA alone represents 90% of combined potential value when considering top customers by potential value. Secondary customers include the Department of the Army (8 awards, $52 thousand), the Department of the Navy Naval Sea Systems Command (4 awards, $10 thousand), the United States Marine Corps (4 awards, $48 thousand), and the Department of Justice Bureau of Prisons Federal Correctional Institution Beckley (3 awards, $89 thousand). All work flows through the GSA Multiple Award Schedule vehicle; 103 task orders under MAS carry a combined potential value of $548 thousand.

The vendor's federal footprint shows material decline. Peak activity occurred in 2021 with 24 awards; subsequent years saw a collapse to 2 awards in 2022, 6 in 2023, 1 in 2024, and 2 in 2025 (as of early December). Combined potential value across all 118 awards stands at $4.5 million with only $762 thousand obligated (17% realization). The NAICS profile is dominated by Carpet and Rug Mills (105 awards), with smaller secondary classifications in Sporting and Athletic Goods Manufacturing (3 awards) and Sporting and Recreational Goods Merchant Wholesaling (3 awards). By PSC code, Recreational and Gymnastic Equipment accounts for 72 awards, Athletic and Sporting Equipment for 25, and Floor Coverings for 12. Diamond Fitness operates exclusively as a prime contractor with no subcontract work in the source data. The vendor has maintained active SAM registration since May 2000.

We offer equipment from many different manufactures which uniquely positions us to provide you with the finest training equipment, athletic flooring, wrestling / MMA equipment, wall and stadium padding available.