CHANGE ORDER NOTICE: AGR-Marketing-Video Advertisement for Illinois Products

The Illinois Chief Procurement Office for General Services has issued a Change Order Notice extending an existing marketing and video advertisement contract with the Illinois Department of Agriculture through June 30, 2026. The original contract (25-406AGR-MARKE-P-79043) was procured through an Invitation for Bid in April 2025 with an initial ten-month term expiring February 13, 2026. The contract extension accommodates newly available funding and continued marketing needs for promoting Illinois Grown products. DCC, the incumbent contractor and lowest cost bidder among seven competing quotes, provides comprehensive media advertisement services including social media ads on Facebook, Twitter/X, YouTube, Instagram, and Snapchat; display banner ads; television video ads; and radio streaming ads. The vendor manages all aspects of content creation, editing, monitoring, and posting of advertisements to support the state's agricultural marketing objectives. The change order was posted on February 11, 2026, with a response deadline of February 27, 2026, and qualifies for posting on the Bulletin/BidBuy due to the cost increase exceeding the $25,000 threshold, requiring a fourteen-day notice period.

DCC satisfied the six percent Business Enterprise Program (BEP) goal as a program participant, meeting the state's set-aside requirement for disadvantaged enterprises. The incumbent vendor, DCC, was selected based on competitive bidding conducted during the original procurement in April 2025, during which the vendor submitted all required documentation correctly and demonstrated the lowest cost among competing proposals. No competitive re-bidding was required for this contract extension as the original agreement did not contain limited renewal options. The extension was authorized to leverage additional funds secured by the Illinois Department of Agriculture Bureau of Marketing following the initial procurement, which had been limited to ten months due to prior budget constraints. While specific award values are not disclosed in the change order notice, the contract extension includes sufficient funding to continue the vendor's comprehensive media services through the extended term ending June 30, 2026.