AGR - Marketing - Advertising for 2021 - 2024 IL Farmers Market

This state contract opportunity is for advertising services related to the Illinois Farmers Market program from 2021 through 2024. The procurement is classified as a small purchase with sole source conditions, meaning it has limited competition. The advertising services are intended to promote the Illinois Farmers Market program during this multi-year period. Key deliverables likely include the development and placement of marketing and advertising content across various media channels. The selected vendor will need to demonstrate expertise in agricultural marketing and the ability to effectively reach target audiences of farmers, producers, and consumers. Proposals are due by February 26, 2021, with no additional details provided on the submission process or evaluation criteria.

The contract opportunity does not mention any set-aside designations or restrictions on the types of organizations that can submit a proposal. There is no information provided on any incumbent vendors or the anticipated contract value. Given the sole source nature of the procurement, it is possible the state has a preferred vendor in mind or has determined that a limited competition is justified based on the specific advertising needs of the Illinois Farmers Market program.