Strategic Planning, Communications, Human-Centered Design, and Change Management & Engineering Enablement Products

The Naval Information Warfare Systems Command (NAVWAR) is conducting a market survey to assess industry capabilities for providing Strategic Planning, Communications, Human-Centered Design, and Change Management & Engineering Enablement Products for PEO Digital. The services will support ten specific functional areas including visual information mapping, infographics, presentation graphics, brand identity packages, capability briefs, motion graphic videos, strategy development packages, communication plans, content creation, and meeting design and facilitation. Performance will take place primarily in Washington DC, San Diego, CA, and Charleston, SC. Respondents must submit detailed corporate descriptions, capabilities statements, and relevant contract experience matrices demonstrating their qualifications across all functional areas, with specific formatting requirements including single-spaced 12-point Times New Roman font on 8.5x11 inch paper. The response deadline is August 28, 2025, at 2:00 PM PDT, with submissions required via email to the Contracting Officer. The NAICS code is 541430 (Graphic Design Services) with a size standard of $9 million.

This market survey does not currently specify a set-aside designation, though the government reserves the right to consider a small business set-aside and encourages responses from both large and small businesses. The incumbent contractor for the follow-on requirement is Ink to Think LLC, which currently holds contract N00039-24-C-7801. The anticipated contract structure is a Firm Fixed Price Indefinite Delivery/Indefinite Quantity (IDIQ) arrangement with an estimated total value ranging from $20 million to $30 million. The contract would include a base period of 12 months followed by four one-year option periods, potentially extending the total performance period to five years. Respondents must demonstrate their percentage of capability to perform work across all ten functional areas in a completed Table 1 format. The Performance Work Statement is marked as Controlled Unclassified Information (CUI) and requires special access through the Contracting Officer.