AMENDED SOLICITATION/ SYNOPSIS Autonomous Artificial Intelligence (AI) Recruiter Services
Closed Solicitation Posted
This opportunity was awarded. See the award notice from .
- Solicitation number
- W911SD25QA103
- Agency
- MICC Fort Eustis Mission and Installation Contracting Command, Department of Defense
- Responses due
- Set-aside
- Total Small Business
Opportunity facts
- NAICS code
- 541613 Marketing Consulting Services
- PSC
- R423 Support- Professional: Intelligence
- Place of performance
- West Point, New York 10996, United States
- Points of contact
-
- Leslie Duron leslie.a.duron.civ@army.mil (520) 687-8175
Notice details come from SAM.gov. Updated .
About this opportunity
The Mission and Installation Contracting Command - Installation Contracting Office, West Point, NY is soliciting autonomous artificial intelligence recruiter services for the United States Military Academy (USMA) Directorate of Admissions. The AI platform must provide personalized, AI-driven student recruitment services across multiple communication channels including SMS, phone, email, and chat, operating 24/7 in at least 20 languages to support up to 32,500 students. The system must integrate with USMA's Slate CRM, deliver real-time engagement dashboards, and maintain compliance with data privacy regulations including FERPA. The solicitation will be evaluated using a Lowest Price Technically Acceptable (LPTA) source selection method with technical proposals rated as either Acceptable or Unacceptable, followed by price analysis. The due date for proposals has been amended to August 28, 2025, at 12:00 PM EST, with all questions requiring submission by August 14, 2025, at 12:00 PM.
This procurement is a 100% set-aside for Women-Owned Small Business (WOSB) concerns under NAICS code 541613 - Marketing Consulting Services with a size standard of $19.0 million. The contract structure includes a base performance period from September 1, 2025, to August 31, 2026, plus two additional one-year option periods, with a total potential contract value of $19,000,000. The AI platform must handle 20,000 leads from USMA and generate an additional 7,500 student inquiries from the contractor's network, while maintaining a predictive data model incorporating at least five years of historical student enrollment data. Performance will take place remotely with services delivered to West Point, NY, and all proposals must be submitted electronically to leslie.a.duron.civ@army.mil. Offerors must be registered as small businesses in the System for Award Management (SAM) with valid Entity Unique Identifiers and CAGE codes to be eligible for award consideration.
Notice text
2 versions
Update #2 · Latest ·
AMENDMENT
The Mission and Installation Contracting Command - Installation Contracting Office, West Point, NY (MICC-West Point) is issuing this SYNOPSIS/SOLICITATION Autonomous Artificial Intelligence (AI) Recruiter Services at the United States Military Academy (USMA). The estimated period of performance is 1 September 2025 – 31 August 2026 plus four (2) option years.
This requirement will be a 100% set aside for Small Business concerns under NAICS code 541613 – Marketing Consulting Services with a size standard of $19.0 million dollars and FSC/PSC of R423. - In order to be eligible for award, offerors must be registered as a Small Business concern under the appropriate NAICS code in the System for Award Management (SAM) at sam.gov. - Please verify that both your Entity Unique Identifier, Cage Code are current and valid in the System for Award Management (SAM). Offerors are reminded to carefully review solicitation documents issued as criteria is stated in the solicitation and shall govern.
The solicitation is in electronic format only and available on the Internet at: https://www.SAM.gov/ It is the offeror’s responsibility to check www.SAM.gov provided as necessary for any posted changes. Solicitations (Quotes) and additional supporting documentations (If required - See solicitation 52.212-2 Addendum, and 52.212-1 Addendum) must be submitted via email to Leslie Duron, leslie.a.duron.civ@army.mil on or before the close date noted in the solicitation and solicitation amendment.
Please submit a completed, signed and dated document.
Please complete on
-Page 1: 30a,b,c.
-Page 4: List Unit Pricing and Total Pricing of each Line Item
-See Performance Work Statement (attached) and on Page 41 of SF 1449
-See Wage Determination (attached) and on Page 45 of SF 1449
- See ADDENDUM 52.212-1 INSTRUCTIONS TO OFFERORS (attached) and on Page 56 of SF 1449
- See ADDENDUM 52.212-2 EVALUATION FACTORS (attached) and on Page 59 of SF 1449
TO BE CONSIDERED FOR AWARD ALL INSTRUCTIONS AND EVALUATION FACTORS MUST BE MET.
THIS HAS BEEN AMENDMENT TO EXTEND SOLICITATION DUE DATE TO AUGUST 28, 2025 AT 12 PM.
PLEASE SIGN BOTH SF 1449 AND SF 30.
Update #1 ·
The Mission and Installation Contracting Command - Installation Contracting Office, West Point, NY (MICC-West Point) is issuing this SYNOPSIS/SOLICITATION Autonomous Artificial Intelligence (AI) Recruiter Services at the United States Military Academy (USMA). The estimated period of performance is 1 September 2025 – 31 August 2026 plus four (2) option years.
This requirement will be a 100% set aside for Small Business concerns under NAICS code 541613 – Marketing Consulting Services with a size standard of $19.0 million dollars and FSC/PSC of R423. - In order to be eligible for award, offerors must be registered as a Small Business concern under the appropriate NAICS code in the System for Award Management (SAM) at sam.gov. - Please verify that both your Entity Unique Identifier, Cage Code are current and valid in the System for Award Management (SAM). Offerors are reminded to carefully review solicitation documents issued as criteria is stated in the solicitation and shall govern.
The solicitation is in electronic format only and available on the Internet at: https://www.SAM.gov/ It is the offeror’s responsibility to check www.SAM.gov provided as necessary for any posted changes. Solicitations (Quotes) and additional supporting documentations (If required - See solicitation 52.212-2 Addendum, and 52.212-1 Addendum) must be submitted via email to Leslie Duron, leslie.a.duron.civ@army.mil on or before the close date noted in the solicitation.
Please submit a completed, signed and dated document.
Please complete on
-Page 1: 30a,b,c.
-Page 4: List Unit Pricing and Total Pricing of each Line Item
-See Performance Work Statement (attached) and on Page 41 of SF 1449
-See Wage Determination (attached) and on Page 45 of SF 1449
- See ADDENDUM 52.212-1 INSTRUCTIONS TO OFFERORS (attached) and on Page 56 of SF 1449
- See ADDENDUM 52.212-2 EVALUATION FACTORS (attached) and on Page 59 of SF 1449
TO BE CONSIDERED FOR AWARD ALL INSTRUCTIONS AND EVALUATION FACTORS MUST BE MET.
Attachments
| File | Type | Posted |
|---|---|---|
| Solicitation Amendment W911SD25QA1030001 SF 30.pdf | ||
| Solicitation Amendment - W911SD25QA1030001.pdf | ||
| Wage Determination August 7 2025.pdf | ||
| Performance Work Statement.pdf | ||
| Addendum 52.212-1.pdf | ||
| Solicitation - W911SD25QA103.pdf | ||
| ADDENDUM 52.212-2 FINAL.pdf |
Notice history
| Notice | Type | Posted |
|---|---|---|
| AWARD NOTICE Autonomous Artificial Intelligence (AI) Recruiter Services | Award Notice | |
| AMENDED SOLICITATION/ SYNOPSIS Autonomous Artificial Intelligence (AI) Recruiter Services | Solicitation | |
| Sources Sought Notice autonomous Artificial Intelligence (AI) Recruiter services USMA | Pre-Solicitation |
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