Sole Source: Combined Pre Solicitation Notice/Solicitation United States Naval Academy Strategic Outreach and Admissions Services
Closed Solicitation Posted
This opportunity was awarded. See the award notice from .
- Solicitation number
- N0018926QL283
- Agency
-
Naval Supply Systems Command
Department of the Navy, Department of Defense
- Responses due
- Set-aside
- No set-aside
Opportunity facts
- NAICS code
- 541890 Other Services Related to Advertising
- Place of performance
- Annapolis, Maryland 21402, United States
Notice details come from SAM.gov. Updated .
About this opportunity
The Naval Supply Systems Command seeks enrollment marketing and strategic outreach services for the U.S. Naval Academy Office of Admissions, with quotations due September 2, 2026 at 5:00 PM EST. This is a sole-source procurement restricted to EAB Global Incorporated; the contracting authority is 41 U.S.C. 1901 (simplified acquisition procedures for commercial services).
Place of performance is the Office of Admissions, U.S. Naval Academy, Annapolis, Maryland. Contractor personnel are prohibited from performing on-site work at the Naval Academy and shall not be directly supervised by government employees.
The requirement spans six contract line items: Cultivate Program strategy and multi-channel outreach targeting high school sophomores through seniors; Apply Program web-based digital network and analytics portal development; Generative AI search optimization; Amplified digital outreach; Virtual experience integration; and postage, media, and list costs funded through gift funds. Core objectives include achieving 20,000 unique prospective candidate applications annually and improving application completion and yield rates. Key deliverables include enrollment marketing campaigns, a national secondary school student digital clearinghouse with data-driven filtering, automated counselor engagement systems, self-service analytics portals, virtual tour integration, and bi-annual content currency audits. All prospect data must be delivered in secure CSV format via SFTP. The structure includes a cost-reimbursable, no-fee model for variable outreach costs with mandatory third-party receipt verification.
The base performance period runs September 30, 2026 through September 29, 2027, with one optional one-year extension through September 29, 2028. The contract vehicle is Firm-Fixed-Price. NAICS code is 541810 with a small business threshold of $25.5 million; PSC code is R422. Price quotes must be held firm for 90 days. Quotations should be submitted electronically to Dr. Antonio Smith (antonio.o.smith2.civ@us.navy.mil) and Cody Witz (cody.s.witz.civ@us.navy.mil).
Notice text
2 versions
Update #2 · Latest ·
This is a COMBINED SYNOPSIS/SOLICITATION for commercial services prepared in accordance with the format in FAR subpart 12.202, as supplemented with additional information included in this notice. This announcement constitutes the only solicitation; quotes are being requested and a written solicitation will not be issued.
The government intends to solicit and award this requirement on a Sole-Source basis with EAB Global Incorporated. This combines synopsis/solicitation will be available for download on or about 28 August 2026 under Request for Quote (RFQ) number N0018926QL283 at the following website: Sam.gov. This solicitation documents and incorporates provisions and clauses in effect through FAC 2026-01 (effective 17 March 2026) and DFARS Publication Notice 20260702 (effective 02 July 2026). It is the responsibility of the contractor to be familiar with the applicable clauses and provisions. The clauses and provisions may be accessed in full text at these addresses:
https://www.acq.osd.mil
https://www.acquisition.gov/far-overhaul
The associated North American Industrial Classification System NAICS code is 541810 and the Small Business Standard is $25.5 (millions of dollars). The applicable PSC code is R422.
The proposed action is for commercial services for which the Government intends to solicit and award a single-award Firm-Fixed-Price (FFP) Purchase Order to EAB Global Inc. The Government intends to solicit and negotiate with only one source, EAB Global Inc., as no other capable sources have been identified. Interested persons may identify their interest and capability to respond to the requirement or submit proposals. This notice of intent is not a request for competitive quotes. However, the Government will consider all quotations received by the closing response date. The Small Business Office agrees with this determination.
Please see attached Combined Synopsis/Solicitation Amendment 01 and Redacted Justification Restricting Competion for additional details.
Update #1 ·
This is a COMBINED SYNOPSIS/SOLICITATION for commercial services prepared in accordance with the format in FAR subpart 12.202, as supplemented with additional information included in this notice. This announcement constitutes the only solicitation; quotes are being requested and a written solicitation will not be issued.
The government intends to solicit and award this requirement on a Sole-Source basis with EAB Global Incorporated. This combines synopsis/solicitation will be available for download on or about 28 August 2026 under Request for Quote (RFQ) number N0018926QL283 at the following website: Sam.gov. This solicitation documents and incorporates provisions and clauses in effect through FAC 2026-01 (effective 17 March 2026) and DFARS Publication Notice 20260702 (effective 02 July 2026). It is the responsibility of the contractor to be familiar with the applicable clauses and provisions. The clauses and provisions may be accessed in full text at these addresses:
https://www.acq.osd.mil
https://www.acquisition.gov/far-overhaul
The associated North American Industrial Classification System NAICS code is 541810 and the Small Business Standard is $25.5 (millions of dollars). The applicable PSC code is R422.
The proposed action is for commercial services for which the Government intends to solicit and award a single-award Firm-Fixed-Price (FFP) Purchase Order to EAB Global Inc. The Government intends to solicit and negotiate with only one source, EAB Global Inc., as no other capable sources have been identified. Interested persons may identify their interest and capability to respond to the requirement or submit proposals. This notice of intent is not a request for competitive quotes. However, the Government will consider all quotations received by the closing response date. The Small Business Office agrees with this determination.
Please see attached Combined Synopsis/Solicitation and Redacted Justification Restricting Competion for additional details.
Files
Notice history
| Notice | Type | Posted |
|---|---|---|
| Award Notice: United States Naval Academy Strategic Outreach and Admissions Services | Award Notice | |
| This notice | Solicitation |
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