RFI#6: Public Engagement Services for Air Education and Training Command Recruiting (AETC) National, Regional, and Local Public Engagement Recruiting
Closed Pre-Solicitation Posted
- Solicitation number
- AETCMA25RFI006
- Agency
-
Air Education and Training Command
Air Force, Department of Defense
- Responses due
- Set-aside
- No set-aside
Opportunity facts
- NAICS code
- 541613 Marketing Consulting Services
- PSC
- Not on record
- Points of contact
Notice details come from SAM.gov. Updated .
About this opportunity
The Air Education and Training Command (AETC) of the Department of the Air Force is seeking public engagement services to support recruiting efforts at national, regional, and local events. The contract requires vendors to provide comprehensive strategy development, community partnerships, influencer collaborations, storytelling capabilities, lead capture systems, and analytics support while ensuring compliance with Department of Defense requirements and accessibility standards. The procurement emphasizes adaptable designs and tech-forward displays that can be customized for various recruiting events across different geographic levels. This Request for Information (RFI) has been amended to include responses to initial vendor questions, extend the submission deadline, and add a Rough Order of Magnitude (ROM) pricing question. The submission deadline has been extended to 10:00 AM CST on July 18, 2025, and all vendor questions and responses must be directed through a single workflow contact point.
This procurement opportunity does not include any set-aside designations and is open to all qualified vendors under NAICS code 541613 for Marketing Consulting Services. The RFI amendment allows vendors to resubmit updated responses if they choose to do so, providing flexibility for companies that may want to revise their initial submissions based on the additional information provided. No specific contract values, budget ranges, or incumbent contractor information has been disclosed in this pre-solicitation notice. The government has emphasized that this RFI is for informational purposes only and does not create any obligation to award a contract, indicating this is part of the market research phase of the procurement process. The procurement appears to be focused on establishing long-term public engagement capabilities rather than a one-time service delivery, though specific contract duration or performance timelines have not been specified.
Notice text
2 versions
Update #2 · Latest ·
AETC is seeking public engagement services adaptable to national, regional, and local recruiting events for the DAF. The vendor will provide strategy development, community partnerships, influencer collaborations, storytelling, lead capture, and analytics, ensuring DoD compliance and accessibility. Emphasis is on adaptable designs and tech-forward displays. Amendment 1 to RFI AETCMA25RFI006, concerning Public Engagement Services for AETC Recruiting, provides answers to initial questions (see attached Responses to Questions Received - Round 1), extends the submission deadline to 10:00 AM CST, 18 July 2025, and includes key changes such as the addition of a Rough Order of Magnitude (ROM) RFI question and revised Point of Contact (POC) information directing all questions and responses to a single workflow; vendors can resubmit updated responses, and this notice is for informational purposes only and does not obligate the Government to award a contract.
Update #1 ·
AETC is seeking public engagement services adaptable to national, regional, and local recruiting events for the DAF. The vendor will provide strategy development, community partnerships, influencer collaborations, storytelling, lead capture, and analytics, ensuring DoD compliance and accessibility. Emphasis is on adaptable designs and tech-forward displays.
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| Opportunity | Agency | Set-aside | Responses due |
|---|---|---|---|
| Commercial Solutions Opening (CSO) for 338 Enterprise Sourcing Squadron (ESS) Human Capital | Air Education and Training Command | No set-aside |
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