Notice of Intent to Sole Source Hearing Loss Prevention PSA Campaign

The Centers for Disease Control and Prevention intends to award a sole source firm fixed price purchase order to Beasley Media Group in order to acquire the Beasley Media Group “Big Game” package for 2021 Super Bowl LV. Daytona 500, MLS Soccer Championship, and College Football National Championship publisc service announcements for hearing loss awareness raising.  Beasley Media Group is the only known vendor with exclusive licenses to broadcast and advertise for the events mentioned above, and the type and magnitude of impressions generated by this unique access is essential to reaching and tracking the target number of impressions to those of high-risk of hearing loss. This contract action is for services for which the Government intends to solicit and negotiate with only one source under the authority of FAR 13.106-1(b) (SAP) and 10 U.S.C. 2304(c)(1). Interested persons may identify their interest and capability to respond to the requirement.

This notice of intent is not a request for competitive quotations; however, all responses received within seven (7) days of the issuance of this notice will be considered by the government.  A determination by the government not to compete this proposed contract based upon responses to this notice is solely within the discretion of the government.  Information received will be considered solely for the purpose of determining whether to conduct a competitive procurement.  Any response should be emailed to the Contract Specialist at yto1@cdc.gov by 5:00 PM Eastern Standard Time on Monday, November 16th 2020.