NNSY Job Fair Advertising
Closed Pre-Solicitation Posted
This opportunity was awarded. See the award notice from .
- Solicitation number
- N4215825QN009
- Agency
-
Naval Sea Systems Command
Department of the Navy, Department of Defense
- Responses due
- Set-aside
- Total Small Business
Opportunity facts
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Place of performance
- Portsmouth, Virginia 23709, United States
Notice details come from SAM.gov. Updated .
About this opportunity
Norfolk Naval Shipyard (NNSY), under Naval Sea Systems Command, seeks advertising services to support multiple career fairs scheduled throughout 2025. The procurement requires a contractor to produce and air 30-second generic hiring commercials across television, radio, social media, and streaming platforms to promote seven NNSY career fairs between February and December 2025. The contractor must provide targeted advertising coverage in Hampton Roads, Central Virginia, and Outer Banks North Carolina areas, with specific requirements including cable TV ads focused on engineering/mechanical programming, radio spots across multiple stations, social media campaigns on Facebook and Instagram, and streaming advertisements on platforms like Spotify. The solicitation will use Lowest Price Technically Acceptable (LPTA) evaluation criteria for award selection. The original quote submission deadline was December 16, 2024 at 10:00 AM, but Amendment 0002 moved this deadline earlier to December 13, 2024 at 11:00 AM EST.
This opportunity is structured as a 100% Total Small Business Set-Aside under NAICS code 541810 (Advertising Agencies) with a size standard of $25.5 million. The contract includes a base period covering February 2025 advertising and six optional periods for March, May, June, August, September, and December 2025 campaigns. The firm-fixed-price contract has delivery and performance dates spanning from January 2, 2025 to December 9, 2025. Key requirements include airing commercials up to two weeks before each fair with three times daily frequency, targeting audiences aged 25-40 in the nearest 20 counties, and providing campaign metrics and activity summaries within 10 days after each fair. The contract incorporates Service Contract Labor Standards with a specified wage rate of $21.03 for Media Specialist I positions and includes a 30-day cancellation policy that exempts the government from vendor fees if cancelled within that timeframe.
Notice text
Naval Sea Systems Command (NAVSEA), Norfolk Naval Shipyard (NNSY), Code 410 intends to award a Firm-Fixed-Price contract for the Support Service to provide Advertising services in support of NNSY Job Fair utilizing policies and procedures outlined in FAR Part 12 entitled “Acquisition of Commercial Items” and FAR Subpart 13.5 entitled “Simplified Procedures for Certain Commercial Items.” This requirement will include services to provide TV and Radio advertising services in accordance with the Statement of Work.
This requirement will be solicited as 100% Total Small Business Set-Aside. The NAICS code applicable to this procurement is 541810.
A solicitation is not yet available but is anticipated to be posted on or around 12/3/2025.
Files
| File | Type | Posted |
|---|---|---|
| N4215825QN009 P0002.pdf | ||
| N4215825QN009 P0001 Amendment.pdf | ||
| N4215825QN009 posting.pdf |
Notice history
| Notice | Type | Posted |
|---|---|---|
| NNSY Job Fair Advertising | Award Notice | |
| This notice | Pre-Solicitation |
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