J&A - Office of Mental Health and Suicide Prevention (OMHSP) National Suicide Prevention Campaign Donated Media Assets

Awarded Limited / Sole Source Justification Posted

Solicitation number
36C10X23P0088
Agency
Set-aside
No set-aside

Opportunity facts

Contract number
36C10X23P0088 Federal contract award
NAICS code
541810 Advertising Agencies

Notice details come from SAM.gov. Updated .

About this opportunity

This Limited/Sole Source Justification Notice from the Department of Veterans Affairs Strategic Acquisition Center Frederick awards a contract to the Advertising Council to develop and execute national public service campaigns supporting the VA's suicide prevention programs over three years, with a one-year base period valued at $2 million and two optional one-year extensions valued at $2.05 million each, for a potential total value of $6.1 million. The justification cites the Advertising Council's extensive experience and proven ability to design evidence-based multimedia campaigns relying solely on billions of dollars in annual donated media exposure as well as its expertise in public health communications as the rationale for its selection as the only contractor capable of fulfilling the requirement.

Notice text

See attachment for details.

Awarded contract 36C10X23P0088 to unknown vendor for unknown amount on 2023-09-20.

Files

File Type Posted
Donated Media Assets JA_Redacted.pdf PDF

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