Hologram Licensing Support

The Department of the Army Materiel Command Mission and Installation Contracting Command Fort Sam Houston seeks a contractor to serve as the sole provider of officially licensed hang tags, hologram stickers, package seals, and track and trace technologies for the Army Trademark Licensing Program under solicitation W9124D26QA1360001. The Office of the Chief of Public Affairs requires these non-personal services to protect the Army's brand integrity, prevent trademark infringement, provide auditable tracking of licensed products, and enhance the Army's public image. The contractor must incorporate advanced security features including latent imaging, nano imagery, and taggant markers detectable with supplied keys, and must establish a fully operational online portal enabling licensees to manage product concepts and royalty reporting. Evaluation will employ a best-value tradeoff methodology with technical capability weighted significantly more important than past performance or price, assessing proposed execution methodology, design quality with product samples and renderings, and management structure. The question deadline has been extended to May 6, 2026 at 2:00 PM Eastern Time, with proposals due by May 27, 2026 at 2:00 PM Eastern Time; all proposals must remain valid for 90 calendar days.

This solicitation is designated as a Women-Owned Small Business (WOSB) set-aside with no incumbent contractor identified in the documents. The contract is structured as a no-cost, firm fixed-price agreement with revenue generated exclusively from approximately 264 Army licensees who purchase the trademark solutions products, eliminating direct government funding. The base contract period runs from June 24, 2026 through June 23, 2027, with four one-year option periods extending through June 23, 2031, for a total potential 60-month engagement. Current annual volume estimates include 1,450 rolls of 1-inch hologram stickers, 120 rolls of 1-centimeter hologram stickers, and 495 boxes of hang tags, with tiered pricing declining over the five-year period from base year rates of $68 per hang tag box, $50 per package seal, $40 per 1-inch hologram roll, and $36 per 1-centimeter hologram roll. All performance shall occur at the contractor's facility during core office hours of 0900-1600 Eastern Time, with the contractor responsible for account management, portal administration, quality control, and monthly reporting to the government.