Digital Marketing

Closed Solicitation Posted

This opportunity was awarded. See the award notice from .

Solicitation number
W50S7L21R0005
Agency
Army National Guard Department of the Army, Department of Defense
Responses due
Set-aside
Total Small Business

Opportunity facts

NAICS code
541810 Advertising Agencies
PSC
R701 Support- Management: Advertising
Place of performance
Great Falls, Montana 59404, United States

Notice details come from SAM.gov. Updated .

Notice text

2 versions

Update #2 · Latest ·

The contractor shall provide the Montana Air National Guard Recruiting and
Retention team with digital marketing and advertising for 12 months. Contractor
will provide geo-fenced digital marketing on all appropriate platforms for the
Bozeman and Kalispell regions (roughly 50 mile radius).

Looking fo the best campaign at the government price point of $17,500.00.

The 120th AW has access to visual promotion material and does not require new digital illustration.

Response is encouraged to include past performance information: other military, commercial, and civilian companies with whom you have done business.  Include feasible period of performance not to exceed 1 year.

Quotes need to include advertising campaign details, demographic information and numbers of targeted audience, and method of tracking impressions on target audience.

The Government intends to issue one contract (but reserves the right to consider parial or multiple awards) to the offer conforming to the soliciation which will be most advantageous to theGovernment.  Quotes will be evaluated using price, technical, and past performance.  All soliciation specifications are not absolute and the 120AW will consider innovative solutions to this requirement.  Quotes may becompartively evaluated in compliance with FAR 13.106-2 (b)(3).  Be sure to submit/attach enough additional documnetation to enable the Government to fully ascertain the specifications /capabilities quoted.  Technical evaluation will be based on the advertising campaign plan which is submitted and best meets the government requirement.  This is a funded requirement.

Update #1 ·

The contractor shall provide the Montana Air National Guard Recruiting and
Retention team with digital marketing and advertising for 12 months. Contractor
will provide geo-fenced digital marketing on all appropriate platforms for the
Bozeman and Kalispell regions (roughly 50 mile circumference).

Attachments

Files attached to this notice, newest first
File Type Posted
Questions and Answers.docx DOCX document
W50S7L21R0005 Marketing Solicitation.pdf PDF

Notice history

Notices posted for this opportunity, newest first
Notice Type Posted
Digital Marketing Award Award Notice
Digital Marketing This notice · Latest solicitation Solicitation

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